Mission Produce Company Leadership

AVO Stock  USD 13.43  0.03  0.22%   
Mission Produce's insiders are aggressively selling. The analysis of current insiders' outlook of investing in Mission Produce suggests that virtually all insiders are panicking regarding Mission Produce's prospects. Mission Produce employs about 3.8 K people. The company is managed by 12 executives with a total tenure of roughly 8867 years, averaging almost 738.0 years of service per executive, having 316.67 employees per reported executive.

Insider Sentiment 0

 Mostly Selling

 
Selling
 
Buying

Latest Trades

2025-06-10Bryan E GilesDisposed 3500 @ 11.43View
2025-03-20Juan R WiesnerDisposed 75153 @ 10.08View
2025-03-18Juan R WiesnerDisposed 21892 @ 10.05View
2025-01-08Taylor Family Investments, LlcDisposed 930 @ 12.56View
2024-12-30Stephen J BarnardDisposed 7032 @ 14.51View
2024-12-27Luis A GonzalezDisposed 20000 @ 14.18View
2024-12-26Stephen J BarnardDisposed 103847 @ 14.53View
2024-12-20Jay A PackDisposed 59165 @ 14.7View
Monitoring Mission Produce's insider sentiment can offer insights into its future performance, as insiders often have access to more information about their company's operations, financial health, and upcoming initiatives than the general public. However, it's essential to note that insider trading is regulated by securities laws, and insiders are required to disclose their trades publicly to ensure transparency and prevent unfair advantages based on non-public information.
Check out Trending Equities to better understand how to build diversified portfolios, which includes a position in Mission Produce. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in inflation.
To learn how to invest in Mission Stock, please use our How to Invest in Mission Produce guide.

Mission Produce's Workforce Through the Years

Please note that employee historical analysis has become an increasingly important factor for investors assessing the risk associated with Mission Produce's future performance. Based on our forecasts, it is anticipated that Mission will maintain a workforce of about 3800 employees by March 2026.
 
Covid
 
Interest Hikes

Mission Produce Management Team Effectiveness

The company has Return on Asset of 0.0418 % which means that on every $100 spent on assets, it made $0.0418 of profit. This is way below average. In the same way, it shows a return on shareholders' equity (ROE) of 0.0677 %, implying that it generated $0.0677 on every 100 dollars invested. Mission Produce's management efficiency ratios could be used to measure how well Mission Produce manages its routine affairs as well as how well it operates its assets and liabilities. At this time, Mission Produce's Return On Tangible Assets are very stable compared to the past year. As of the 2nd of February 2026, Return On Assets is likely to grow to 0.05, while Return On Capital Employed is likely to drop 0.07. At this time, Mission Produce's Other Current Assets are very stable compared to the past year. As of the 2nd of February 2026, Return On Tangible Assets is likely to grow to 0.05, while Total Assets are likely to drop about 922.7 M.
As of the 2nd of February 2026, Common Stock Shares Outstanding is likely to drop to about 77.7 M. In addition to that, Net Loss is likely to grow to about (29.6 M)Mission Produce maintains a total of 70.84 Million outstanding shares. Mission Produce holds significant amount of outstanding shares owned by insiders. An insider is usually defined as a CEO, other corporate executive, director, or institutional investor who own at least 10% of the company's outstanding shares. Please note that no matter how many assets the company has, if the real value of the firm is less than the current market value, you may not be able to make money on it.
 
Shares in Circulation  
First Issued
2019-03-31
Previous Quarter
71 M
Current Value
71.3 M
Avarage Shares Outstanding
70 M
Quarterly Volatility
2.2 M
 
Covid
 
Interest Hikes
Some institutional investors establish a significant position in stocks such as Mission Produce in order to find ways to drive up its value. Retail investors, on the other hand, need to know that institutional holders can own millions of shares of Mission Produce, and when they decide to sell, the stock will often sell-off, which may instantly impact shareholders' value. So, traders who get in early or near the beginning of the institutional investor's buying cycle could potentially generate profits.

Mission Produce Workforce Comparison

Mission Produce is rated fifth in number of employees category among its peers. The total workforce of Consumer Staples industry is presently estimated at about 40,870. Mission Produce holds roughly 3,800 in number of employees claiming about 9% of stocks in Consumer Staples industry.

Mission Produce Profit Margins

The company has Net Profit Margin of 0.03 %, which implies that it may need a different competitive strategy as even a very small decline in it revenue may erase profits and result in a net loss. This is way below average. In the same way, it shows Net Operating Margin of 0.09 %, which entails that for every 100 dollars of revenue, it generated $0.09 of operating income.
Current ValueLast YearChange From Last Year 10 Year Trend
Gross Profit Margin0.130.1155
Moderately Up
Slightly volatile

Mission Produce Insider Trading History

Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific Mission Produce insiders, such as employees or executives, is commonly permitted as long as it does not rely on Mission Produce's material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases, Mission Produce insiders must file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.
 
Housing Crash
 
Credit Downgrade
 
Yuan Drop
 
Covid
 
Interest Hikes
Buy/Sell Ratio# Purchases Trades# Sales TradesTotal Shares PurchasedTotal Shares Sold
2026-03-01
1.1176
19
17
 2,035,142 
 132,222 
2025-12-01
6.5
13
2
 562,521 
 40,840 
2025-06-01
3.3333
10
3
 99,476 
 11,167 
2025-03-01
0.2273
5
22
 130,849 
 983,670 
2024-12-01
0.0625
1
16
 15,000 
 335,635 
2024-06-01
0.5
9
18
 105,671 
 399,886 
2024-03-01
0.2353
4
17
 132,854 
 418,431 
2023-09-01
0.25
1
4
 5,653 
 122,703 
2023-06-01
4.0
8
2
 67,770 
 42,438 
2023-03-01
0.6
6
10
 183,974 
 32,161 
2022-09-01
0.5714
4
7
 141,100 
 1,299,563 
2022-06-01
3.3333
10
3
 71,327 
 7,679 
2022-03-01
2.3333
7
3
 160,383 
 270,662 
2021-12-01
0.2727
3
11
 12,492 
 740,078 
2021-09-01
0.2857
2
7
 3,915 
 358,838 
2021-06-01
0.8889
8
9
 35,426 
 1,186,612 
2020-12-01
1.875
15
8
 121,674 
 1,321,580 
2020-09-01
0.5714
4
7
 311,807 
 1,700,000 
2005-06-01
1.125
9
8
 292,154 
 815,631 
2004-06-01
8.0
8
1
 324,054 
 1,500 

Mission Produce Notable Stakeholders

A Mission Produce stakeholder refers to an individual interested in an outcome of the business. Different stakeholders have different interests, and companies such as Mission Produce often face trade-offs trying to please all of them. Mission Produce's stakeholders can have a positive or negative influence on the entity's direction, and there are a lot of executives involved in getting Mission Produce's stock to the level that pleases all shareholders. Keeping track of the stakeholders is a great way to stay on top of things affecting its ongoing price.
Juan WiesnerPresident AmericaProfile
John PawlowskiPresident COOProfile
Stephen BarnardFounder DirectorProfile
Ross WilemanSenior MarketingProfile
Denise JunqueiroVice CommunicationsProfile
Bryan GilesChief OfficerProfile
Damian RickettsChief OfficerProfile
Timothy BulowPres COOProfile
Bryan CPAChief OfficerProfile
Joanne WuGeneral SecretaryProfile
Anita LemosVice ResourcesProfile
Simon GonzalezSenior FarmingProfile
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About Mission Produce Management Performance

The success or failure of an entity such as Mission Produce often depends on how effective the management is. Mission Produce management team is responsible for propelling the future growth in the right direction and administering and controlling the business activities and accounting for the results. Ineffective management usually contributes to failure in the company's future performance for all stakeholders equally, but most importantly, for investors. So it is important to measure the effectiveness of Mission management before purchasing its stock. In many ways, it's all about finding the answer to one important question - Are they doing the right thing right now? How would we assess whether the Mission management is utilizing all available resources in the best possible way? Also, how well is the company doing relative to others in its sector and the market as a whole? The answer can be found by analyzing a few important fundamental indicators such as return on assets and return on equity.
Last ReportedProjected for Next Year
Return On Tangible Assets 0.05  0.05 
Return On Capital Employed 0.10  0.07 
Return On Assets 0.04  0.05 
Return On Equity 0.07  0.09 

Mission Produce Workforce Analysis

Traditionally, organizations such as Mission Produce use manpower efficiency calculations for various incentive schemes, employee appraisal, or as an initiative to improve the processes. However, it can also be used by investors to make long-term investment decisions. The trends in the profit per employee or revenue per employee are measured by net income or revenue divided by the current number of full-time employees over a given time interval. Because workforce needs differ across sectors, these ratios could be used to compare Mission Produce within its industry.

Mission Produce Manpower Efficiency

Return on Mission Produce Manpower

Revenue Per Employee366.1K
Revenue Per Executive115.9M
Net Income Per Employee10.7K
Net Income Per Executive3.4M
Working Capital Per Employee33.6K
Working Capital Per Executive10.6M
When determining whether Mission Produce offers a strong return on investment in its stock, a comprehensive analysis is essential. The process typically begins with a thorough review of Mission Produce's financial statements, including income statements, balance sheets, and cash flow statements, to assess its financial health. Key financial ratios are used to gauge profitability, efficiency, and growth potential of Mission Produce Stock. Outlined below are crucial reports that will aid in making a well-informed decision on Mission Produce Stock:
Check out Trending Equities to better understand how to build diversified portfolios, which includes a position in Mission Produce. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in inflation.
To learn how to invest in Mission Stock, please use our How to Invest in Mission Produce guide.
You can also try the Premium Stories module to follow Macroaxis premium stories from verified contributors across different equity types, categories and coverage scope.
Will Consumer Staples Distribution & Retail sector continue expanding? Could Mission diversify its offerings? Factors like these will boost the valuation of Mission Produce. If investors know Mission will grow in the future, the company's valuation will be higher. Accurate valuation requires analyzing both current fundamentals and future growth trajectories. Every Mission Produce data point contributes insight, yet successful analysis hinges on identifying the most consequential variables.
Quarterly Earnings Growth
(0.04)
Earnings Share
0.54
Revenue Per Share
19.66
Quarterly Revenue Growth
(0.10)
Return On Assets
0.0418
Understanding Mission Produce requires distinguishing between market price and book value, where the latter reflects Mission's accounting equity. The concept of intrinsic value—what Mission Produce's is actually worth based on fundamentals—guides informed investors toward better entry and exit points. Seasoned market participants apply comprehensive analytical frameworks to derive fundamental worth and identify mispriced opportunities. Market sentiment, economic cycles, and investor behavior can push Mission Produce's price substantially above or below its fundamental value.
Understanding that Mission Produce's value differs from its trading price is crucial, as each reflects different aspects of the company. Evaluating whether Mission Produce represents a sound investment requires analyzing earnings trends, revenue growth, technical signals, industry dynamics, and expert forecasts. In contrast, Mission Produce's trading price reflects the actual exchange value where willing buyers and sellers reach mutual agreement.