Innovator ETFs Financial Statements From 2010 to 2026

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The market value of Innovator ETFs Trust is measured differently than its book value, which is the value of Innovator that is recorded on the company's balance sheet. Investors also form their own opinion of Innovator ETFs' value that differs from its market value or its book value, called intrinsic value, which is Innovator ETFs' true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Innovator ETFs' market value can be influenced by many factors that don't directly affect Innovator ETFs' underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.

Please note, there is a significant difference between Innovator ETFs' value and its price as these two are different measures arrived at by different means. Investors typically determine if Innovator ETFs is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Innovator ETFs' price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.