Comscore Stock Today
| SCOR Stock | USD 8.62 0.03 0.35% |
PerformanceMild
| Odds Of DistressStrong
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Comscore is selling at 8.62 as of the 16th of January 2026; that is 0.35 percent increase since the beginning of the trading day. The stock's lowest day price was 8.59. Comscore has a very high chance of experiencing financial distress in the next few years of operation. It also did not have a very good performance during the last 90 trading days. The performance scores are derived for the period starting the 17th of December 2025 and ending today, the 16th of January 2026. Click here to learn more.
Business Domain Media & Entertainment | IPO Date 27th of June 2007 | Category Technology | Classification Communication Services |
comScore, Inc. operates as an information and analytics company that measures advertising, consumer behavior, and audiences across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company serves digital publishers, television networks, movie studios, content owners, brand advertisers, agencies, and technology providers. The company has 5.02 M outstanding shares of which 23.43 K shares are at this time shorted by private and institutional investors with about 3.16 trading days to cover. More on Comscore
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Comscore Stock Highlights
ESG Sustainability
Environmental | Governance | Social |
| Chairman | William Livek | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Old Name | ETFS 1x Daily Short Corn ETC | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Business Concentration | Advertising, Software - Application, Communication Services, Nasdaq Industrial, NASDAQ Composite, Nasdaq Computer, NASDAQ Composite Total, Communication Services, Media, Internet Content & Information, Communication Services, Computing (View all Sectors) | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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Financial Strength
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Debt LevelsComscore can leverage the use of borrowed funds to amplify returns from an investment. In general, analyzing the relationship between debt to total assets helps investors to understand Comscore's financial leverage. It provides some insight into what part of Comscore's total assets is financed by creditors.
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Comscore (SCOR) is traded on NASDAQ Exchange in USA and employs 1,116 people. Comscore is listed under Advertising category by Fama And French industry classification. The company currently falls under 'Micro-Cap' category with a current market capitalization of 43.24 M. Comscore conducts business under Media sector and is part of Communication Services industry. The entity has 5.02 M outstanding shares of which 23.43 K shares are at this time shorted by private and institutional investors with about 3.16 trading days to cover.
Comscore currently holds about 19.63 M in cash with 18.1 M of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 0.21.
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Ownership AllocationThe market capitalization of Comscore is $43.24 Million. Comscore retains significant amount of outstanding shares owned by insiders. An insider is usually defined as a CEO, other corporate executive, director, or institutional investor who own at least 10% of the company's outstanding shares. Note, that even with negative profits, if the true value of the firm is larger than the current market value, you may still be able to generate positive returns on investment in this company.
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Comscore Stock Institutional Holders
| Instituion | Recorded On | Shares | |
| Heron Bay Capital Management | 2025-06-30 | 11.2 K | |
| Byrne Asset Management Llc | 2025-06-30 | 5 K | |
| Barclays Plc | 2025-06-30 | 2.8 K | |
| Pnc Financial Services Group Inc | 2025-06-30 | 1.8 K | |
| Tower Research Capital Llc | 2025-06-30 | 1.1 K | |
| Ubs Group Ag | 2025-06-30 | 618 | |
| Morgan Stanley - Brokerage Accounts | 2025-06-30 | 344 | |
| Garde Capital, Inc. | 2025-06-30 | 100.0 | |
| Activest Wealth Management | 2025-06-30 | 100.0 | |
| Westerly Capital Management Llc | 2025-06-30 | 400 K | |
| Vanguard Group Inc | 2025-06-30 | 172.7 K |
Comscore Historical Income Statement
Comscore Stock Against Markets
Comscore Corporate Management
| Sara Dunn | Chief Officer | Profile | |
| Gregory Dale | Chief Officer | Profile | |
| Bryan Segal | Vice Sales | Profile | |
| Tania Yuki | Chief Digital | Profile | |
| David Algranati | Chief Officer | Profile | |
| Jonathan Lieberman | Chief Officer | Profile |
Additional Tools for Comscore Stock Analysis
When running Comscore's price analysis, check to measure Comscore's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Comscore is operating at the current time. Most of Comscore's value examination focuses on studying past and present price action to predict the probability of Comscore's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Comscore's price. Additionally, you may evaluate how the addition of Comscore to your portfolios can decrease your overall portfolio volatility.