Kellogg (Germany) Buy Hold or Sell Recommendation
| KEL Stock | EUR 76.42 0.22 0.29% |
Assuming the 90 days horizon and your typical level of risk aversion, our recommendation regarding Kellogg Company is 'Strong Hold'. Macroaxis provides Kellogg buy-hold-or-sell recommendation only in the context of selected investment horizon and investor attitude towards risk assumed by holding Kellogg positions.
Check out Kellogg Analyst Recommendation to compare Macroaxis Buy or Sell Recommendation with the current analyst consensus. To check ratings for multiple equity instruments, please use the Instant Ratings tool. Note, we conduct extensive research on individual companies such as Kellogg and provide practical buy, sell, or hold advice based on investors' constraints. Kellogg Company. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in board of governors.
Kellogg |
Execute Kellogg Buy or Sell Advice
The Kellogg recommendation should be used to complement the buy-or-sell advice compiled from the current analysts' consensus on Kellogg Company. Macroaxis does not own or have any residual interests in Kellogg Company or other equities on which the buy-or-sell advice is provided. Please provide your input below to execute Kellogg's advice using the current market data and latest reported fundamentals.
Time Horizon
Risk Tolerance
 |  |
Strong Hold
Market Performance | Good | Details | |
Volatility | Very steady | Details | |
Hype Condition | Stale | Details | |
Current Valuation | Fairly Valued | Details | |
Odds Of Distress | Low | Details | |
Economic Sensitivity | Slowly supersedes the market | Details | |
Analyst Consensus | Not Available | Details | |
Reporting Quality (M-Score) | Inapplicable | Details |
Kellogg Trading Alerts and Improvement Suggestions
| Kellogg Company has high financial leverage indicating that it may have difficulties to generate enough cash to satisfy its financial obligations | |
| Kellogg Company has accumulated 5.32 B in total debt with debt to equity ratio (D/E) of 303.9, indicating the company may have difficulties to generate enough cash to satisfy its financial obligations. Kellogg Company has a current ratio of 0.69, indicating that it has a negative working capital and may not be able to pay financial obligations in time and when they become due. Debt can assist Kellogg until it has trouble settling it off, either with new capital or with free cash flow. So, Kellogg's shareholders could walk away with nothing if the company can't fulfill its legal obligations to repay debt. However, a more frequent occurrence is when companies like Kellogg Company sell additional shares at bargain prices, diluting existing shareholders. Debt, in this case, can be an excellent and much better tool for Kellogg to invest in growth at high rates of return. When we think about Kellogg's use of debt, we should always consider it together with cash and equity. | |
| Over 88.0% of Kellogg shares are owned by institutional investors |
Kellogg Returns Distribution Density
The distribution of Kellogg's historical returns is an attempt to chart the uncertainty of Kellogg's future price movements. The chart of the probability distribution of Kellogg daily returns describes the distribution of returns around its average expected value. We use Kellogg Company price's Value At Risk and its Upside Potential as a relative measure of the distribution. The graph of the distribution of Kellogg returns is essential to provide solid investment advice for Kellogg.
| Mean Return | 0.11 | Value At Risk | -0.76 | Potential Upside | 0.84 | Standard Deviation | 0.53 |
Return Density |
| Distribution |
Investment risk management requires an estimate of the probability of extreme price changes. Therefore, the correct representation of the distribution of Kellogg historical returns presented in an easy-to-digest graphical form helps investors and money managers understand the risk-reward trade-off of different investement strategies.
Kellogg Greeks
Most traded equities are subject to two types of risk - systematic (i.e., market) and unsystematic (i.e., nonmarket or company-specific) risk. Unsystematic risk is the risk that events specific to Kellogg or Consumer Defensive sector will adversely affect the stock's price. This type of risk can be diversified away by owning several different stocks in different industries whose stock prices have shown a small correlation to each other. On the other hand, systematic risk is the risk that Kellogg's price will be affected by overall stock market movements and cannot be diversified away. So, no matter how many positions you have, you cannot eliminate market risk. However, you can measure a Kellogg stock's historical response to market movements and buy it if you are comfortable with its volatility direction. Beta and standard deviation are two commonly used measures to help you make the right decision.
α | Alpha over Dow Jones | 0.07 | |
β | Beta against Dow Jones | 0.26 | |
σ | Overall volatility | 0.53 | |
Ir | Information ratio | -0.03 |
Kellogg Volatility Alert
Kellogg Company exhibits very low volatility with skewness of 0.75 and kurtosis of 2.41. Understanding different market volatility trends often help investors to time the market. Properly using volatility indicators enable traders to measure Kellogg's stock risk against market volatility during both bullish and bearish trends. The higher level of volatility that comes with bear markets can directly impact Kellogg's stock price while adding stress to investors as they watch their shares' value plummet. This usually forces investors to rebalance their portfolios by buying different financial instruments as prices fall.Kellogg Fundamentals Vs Peers
Comparing Kellogg's fundamentals to the average values of its peers is one of the most widely used and accepted methods of equity analyses. It helps to analyze Kellogg's direct or indirect competition across all of the common fundamentals between Kellogg and the related equities. This way, we can detect undervalued stocks with similar characteristics as Kellogg or determine the stocks which would be an excellent addition to an existing portfolio. Peer analysis of Kellogg's fundamental indicators could also be used in its relative valuation, which is a method of valuing Kellogg by comparing valuation metrics with those of similar companies.
| Better Than Average | Worse Than Average | Compare Kellogg to competition |
| Fundamentals | Kellogg | Peer Average |
| Return On Equity | 0.22 | -0.31 |
| Return On Asset | 0.0551 | -0.14 |
| Profit Margin | 0.06 % | (1.27) % |
| Operating Margin | 0.11 % | (5.51) % |
| Current Valuation | 30.42 B | 16.62 B |
| Shares Outstanding | 341.83 M | 571.82 M |
| Shares Owned By Insiders | 6.82 % | 10.09 % |
| Shares Owned By Institutions | 87.55 % | 39.21 % |
| Price To Earning | 22.95 X | 28.72 X |
| Price To Book | 5.83 X | 9.51 X |
| Price To Sales | 1.55 X | 11.42 X |
| Revenue | 15.31 B | 9.43 B |
| Gross Profit | 4.62 B | 27.38 B |
| EBITDA | 1.89 B | 3.9 B |
| Net Income | 960 M | 570.98 M |
| Cash And Equivalents | 340 M | 2.7 B |
| Cash Per Share | 1.00 X | 5.01 X |
| Total Debt | 5.32 B | 5.32 B |
| Debt To Equity | 303.90 % | 48.70 % |
| Current Ratio | 0.70 X | 2.16 X |
| Book Value Per Share | 11.53 X | 1.93 K |
| Cash Flow From Operations | 1.65 B | 971.22 M |
| Earnings Per Share | 2.63 X | 3.12 X |
| Price To Earnings To Growth | 2.96 X | 4.89 X |
| Target Price | 67.97 | |
| Number Of Employees | 30 K | 18.84 K |
| Beta | 0.42 | -0.15 |
| Market Capitalization | 21.11 B | 19.03 B |
| Total Asset | 18.5 B | 29.47 B |
| Z Score | 1.8 | 8.72 |
| Annual Yield | 0.04 % | |
| Five Year Return | 2.47 % | |
| Net Asset | 18.5 B |
Kellogg Market Momentum
Traders often use several daily momentume indicators to supplement a more traditional technical analysis when analyzing securities such as Kellogg . With many different options, investors must choose the best indicators for them and familiarize themselves with how they work. We suggest combining traditional momentum indicators with more near-term forms of technical analysis such as Accumulation Distribution or Daily Balance Of Power. With their quantitative nature, daily value technical indicators can also be incorporated into your automated trading systems.
About Kellogg Buy or Sell Advice
When is the right time to buy or sell Kellogg Company? Buying financial instruments such as Kellogg Stock isn't very hard. However, what challenging for most investors is doing it at the right time to beat the market. Proper market timing is something most people cannot do without sophisticated tools, which help to isolate the right opportunities. Macroaxis provides hands-on modules to deliver winning trades and diversify your portfolios on a daily basis. Most of our advising modules are very easy to use and apply.
Please read more on our stock advisor page.
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Other Information on Investing in Kellogg Stock
Kellogg financial ratios help investors to determine whether Kellogg Stock is cheap or expensive when compared to a particular measure, such as profits or enterprise value. In other words, they help investors to determine the cost of investment in Kellogg with respect to the benefits of owning Kellogg security.