Gopro Inc Stock Today

GPRO Stock  USD 0.86  0.07  7.53%   

Performance

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Odds Of Distress

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GoPro is selling at 0.86 as of the 13th of February 2026; that is 7.53 percent decrease since the beginning of the trading day. The stock's open price was 0.93. GoPro has over 59 % chance of experiencing financial distress in the next 2 years of operation and has generated negative returns for investors over the last 90 days. The performance scores are derived for the period starting the 15th of November 2025 and ending today, the 13th of February 2026. Click here to learn more.
Business Domain
Consumer Durables & Apparel
IPO Date
26th of June 2014
Category
Technology
Classification
Consumer Discretionary
GoPro, Inc. develops and sells cameras, mountable and wearable accessories, and subscription services and software in the United States and internationally. GoPro, Inc. was founded in 2002 and is headquartered in San Mateo, California. Gopro Inc operates under Consumer Electronics classification in the United States and is traded on NASDAQ Exchange. The company has 133.47 M outstanding shares of which 19.17 M shares are currently shorted by private and institutional investors with about 8.14 trading days to cover. More on GoPro Inc

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Follow Valuation Options Odds of Bankruptcy
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GoPro Stock Highlights

Founder, Chairman and CEONicholas Woodman
Thematic Ideas
(View all Themes)
Old NameGoPro Inc
Business ConcentrationConsumer Electronics, Consumer Durables & Apparel, Consumer Discretionary, Nasdaq Industrial, Nasdaq Benchmark Consumer, NASDAQ Composite, NASDAQ Composite Total, Aggressive Defence, Robots And Drones, Consumer Discretionary, Household Durables, Consumer Electronics, Technology (View all Sectors)
Average Analyst Recommendation
Financial Strength
Current ValueLast YearChange From Last Year 10 Year Trend
Asset Turnover1.61.7
Notably Down
Slightly volatile
Gross Profit Margin0.420.39
Significantly Up
Slightly volatile
Total Current Liabilities343.6 M409.7 M
Fairly Down
Slightly volatile
Non Current Liabilities Total39 M41.1 M
Notably Down
Pretty Stable
Total Assets896.2 M625.2 M
Way Up
Slightly volatile
Total Current Assets605.1 M390.1 M
Way Up
Slightly volatile
Debt Levels
GoPro utilizes debt financing to potentially enhance returns on invested capital. The relationship between total debt and total assets provides valuable insight into GoPro's leverage profile, showing how much of GoPro's resources are funded through borrowing.
Liquidity
GoPro Inc currently holds 122.21 M in liabilities with Debt to Equity (D/E) ratio of 0.31, which is about average as compared to similar companies. GoPro Inc has a current ratio of 2.07, suggesting that it is liquid enough and is able to pay its financial obligations when due. Note, when we think about GoPro's use of debt, we should always consider it together with its cash and equity.

Total Cashflows From Investing Activities

9.24 Million
GoPro Inc (GPRO) is traded on NASDAQ Exchange in USA and employs 696 people. GoPro is listed under Consumer Electronics category by Fama And French industry classification. The company currently falls under 'Small-Cap' category with a current market capitalization of 137.11 M. GoPro Inc conducts business under Household Durables sector and is part of Consumer Discretionary industry. The entity has 133.47 M outstanding shares of which 19.17 M shares are currently shorted by private and institutional investors with about 8.14 trading days to cover. GoPro Inc currently holds about 348.78 M in cash with (125.14 M) of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 2.24, which can makes it an attractive takeover target, given it will continue generating positive cash flow.
Check GoPro Probability Of Bankruptcy
Ownership Allocation
GoPro Inc has a total of 133.47 Million outstanding shares. 30% of GoPro Inc outstanding shares are owned by outside corporations. Institutional investors are typically referred to investors that purchase positions in a given stock to benefit from reduced commissions. Consequently, institutional investors are subject to different rules and regulations than regular investors. Please look out for any change in current institutional holding as this could mean something significant has changed at the company or is about to change. Please note that no matter how many assets the company holds, if the real value of the firm is less than the current market value, you may not be able to make money on it.
Check GoPro Ownership Details

GoPro Stock Institutional Holders

InstituionRecorded OnShares
Goldman Sachs Group Inc2025-06-30
M
Prentice Capital Management, Lp2025-06-30
948.6 K
Susquehanna International Group, Llp2025-06-30
882.4 K
Dimensional Fund Advisors, Inc.2025-06-30
862.1 K
Jane Street Group Llc2025-06-30
850.2 K
Gsa Capital Partners Llp2025-06-30
726.7 K
State Street Corp2025-06-30
659.3 K
Allianz Asset Management Ag2025-06-30
626.4 K
Royal Bank Of Canada2025-06-30
550.3 K
Lynrock Lake Lp2025-06-30
42.9 M
Vanguard Group Inc2025-06-30
6.7 M
View GoPro Diagnostics

GoPro Historical Income Statement

At this time, GoPro's Total Other Income Expense Net is very stable compared to the past year. As of the 13th of February 2026, Income Tax Expense is likely to grow to about 361.3 M, while Depreciation And Amortization is likely to drop about 7.1 M. View More Fundamentals

GoPro Stock Against Markets

GoPro Corporate Management

Vincent NakayamaSenior EngineeringProfile
Jalene CPAVP RelationsProfile
Rick LougheryVice CommunicationsProfile
Charles LafradesChief OfficerProfile
When determining whether GoPro Inc offers a strong return on investment in its stock, a comprehensive analysis is essential. The process typically begins with a thorough review of GoPro's financial statements, including income statements, balance sheets, and cash flow statements, to assess its financial health. Key financial ratios are used to gauge profitability, efficiency, and growth potential of Gopro Inc Stock. Outlined below are crucial reports that will aid in making a well-informed decision on Gopro Inc Stock:
Check out Risk vs Return Analysis to better understand how to build diversified portfolios, which includes a position in GoPro Inc. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in real.
You can also try the Theme Ratings module to determine theme ratings based on digital equity recommendations. Macroaxis theme ratings are based on combination of fundamental analysis and risk-adjusted market performance.
Will Consumer Electronics sector continue expanding? Could GoPro diversify its offerings? Factors like these will boost the valuation of GoPro. Market participants price GoPro higher when confident in its future expansion prospects. Accurate valuation requires analyzing both current fundamentals and future growth trajectories. Every GoPro data point contributes insight, yet successful analysis hinges on identifying the most consequential variables.
Quarterly Earnings Growth
(0.94)
Earnings Share
(0.76)
Revenue Per Share
4.143
Quarterly Revenue Growth
(0.37)
Return On Assets
(0.08)
Understanding GoPro Inc requires distinguishing between market price and book value, where the latter reflects GoPro's accounting equity. The concept of intrinsic value - what GoPro's is actually worth based on fundamentals - guides informed investors toward better entry and exit points. Seasoned market participants apply comprehensive analytical frameworks to derive fundamental worth and identify mispriced opportunities. Market sentiment, economic cycles, and investor behavior can push GoPro's price substantially above or below its fundamental value.
Please note, there is a significant difference between GoPro's value and its price as these two are different measures arrived at by different means. Investors typically determine if GoPro is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. In contrast, GoPro's trading price reflects the actual exchange value where willing buyers and sellers reach mutual agreement.