Gopro Inc Stock Today
| GPRO Stock | USD 1.30 0.03 2.26% |
PerformanceWeakest
| Odds Of DistressAverage
|
GoPro is selling at 1.30 as of the 23rd of January 2026; that is 2.26 percent decrease since the beginning of the trading day. The stock's open price was 1.33. GoPro has over 55 % chance of experiencing financial distress in the next 2 years of operation and has generated negative returns for investors over the last 90 days. The performance scores are derived for the period starting the 25th of October 2025 and ending today, the 23rd of January 2026. Click here to learn more.
GoPro, Inc. develops and sells cameras, mountable and wearable accessories, and subscription services and software in the United States and internationally. GoPro, Inc. was founded in 2002 and is headquartered in San Mateo, California. Gopro Inc operates under Consumer Electronics classification in the United States and is traded on NASDAQ Exchange. The company has 133.47 M outstanding shares of which 18.88 M shares are currently shorted by private and institutional investors with about 6.4 trading days to cover. More on GoPro Inc
Moving against GoPro Stock
Follow Valuation Odds of Bankruptcy
Check how we calculate scores
GoPro Stock Highlights
| Founder, Chairman and CEO | Nicholas Woodman |
| Thematic Ideas | (View all Themes) |
| Old Name | GoPro Inc |
| Business Concentration | Consumer Electronics, Consumer Durables & Apparel, Consumer Discretionary, NASDAQ Composite Total, NASDAQ Composite, Nasdaq Industrial, Nasdaq Benchmark Consumer, Robots And Drones, Aggressive Defence, Consumer Discretionary, Household Durables, Consumer Electronics, Technology (View all Sectors) |
GoPro Inc (GPRO) is traded on NASDAQ Exchange in USA and employs 696 people. GoPro is listed under Consumer Electronics category by Fama And French industry classification. The company currently falls under 'Small-Cap' category with a current market capitalization of 212.44 M. GoPro Inc conducts business under Household Durables sector and is part of Consumer Discretionary industry. The entity has 133.47 M outstanding shares of which 18.88 M shares are currently shorted by private and institutional investors with about 6.4 trading days to cover.
GoPro Inc currently holds about 348.78 M in cash with (125.14 M) of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 2.24, which can makes it an attractive takeover target, given it will continue generating positive cash flow.
Check GoPro Probability Of Bankruptcy
Ownership AllocationGoPro Inc has a total of 133.47 Million outstanding shares. 30% of GoPro Inc outstanding shares are owned by outside corporations. Institutional investors are typically referred to investors that purchase positions in a given stock to benefit from reduced commissions. Consequently, institutional investors are subject to different rules and regulations than regular investors. Please look out for any change in current institutional holding as this could mean something significant has changed at the company or is about to change. Please note that no matter how many assets the company holds, if the real value of the firm is less than the current market value, you may not be able to make money on it.
Check GoPro Ownership Details
GoPro Inc Risk Profiles
Investors will always prefer to have the highest possible return on investment while minimizing volatility. GoPro market risk premium is the additional return an investor will receive from holding GoPro long position in a well-diversified portfolio.
| Mean Deviation | 2.99 | |||
| Standard Deviation | 3.99 | |||
| Variance | 15.94 | |||
| Risk Adjusted Performance | (0.12) |
GoPro Stock Against Markets
GoPro Corporate Management
| Vincent Nakayama | Senior Engineering | Profile | |
| Jalene CPA | VP Relations | Profile | |
| Rick Loughery | Vice Communications | Profile | |
| Charles Lafrades | Chief Officer | Profile |
Check out Risk vs Return Analysis to better understand how to build diversified portfolios, which includes a position in GoPro Inc. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in population. You can also try the Portfolio Backtesting module to avoid under-diversification and over-optimization by backtesting your portfolios.
Is Consumer Electronics space expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of GoPro. If investors know GoPro will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about GoPro listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
The market value of GoPro Inc is measured differently than its book value, which is the value of GoPro that is recorded on the company's balance sheet. Investors also form their own opinion of GoPro's value that differs from its market value or its book value, called intrinsic value, which is GoPro's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because GoPro's market value can be influenced by many factors that don't directly affect GoPro's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between GoPro's value and its price as these two are different measures arrived at by different means. Investors typically determine if GoPro is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, GoPro's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.