Direct Digital Holdings Stock Performance

DRCT Stock  USD 0.05  0  5.66%   
The firm shows a Beta (market volatility) of -1.27, which means a somewhat significant risk relative to the market. As returns on the market increase, returns on owning Direct Digital are expected to decrease by larger amounts. On the other hand, during market turmoil, Direct Digital is expected to outperform it. At this point, Direct Digital Holdings has a negative expected return of -2.75%. Please make sure to confirm Direct Digital's total risk alpha, skewness, as well as the relationship between the Skewness and day median price , to decide if Direct Digital Holdings performance from the past will be repeated at some point in the near future.

Risk-Adjusted Performance

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Over the last 90 days Direct Digital Holdings has generated negative risk-adjusted returns adding no value to investors with long positions. In spite of fragile performance in the last few months, the Stock's fundamental indicators remain comparatively stable which may send shares a bit higher in February 2026. The newest uproar may also be a sign of mid-term up-swing for the firm private investors. ...more
Begin Period Cash Flow5.1 M
Total Cashflows From Investing Activities-17 K

Direct Digital Relative Risk vs. Return Landscape

If you would invest  35.00  in Direct Digital Holdings on October 11, 2025 and sell it today you would lose (30.48) from holding Direct Digital Holdings or give up 87.09% of portfolio value over 90 days. Direct Digital Holdings is currently does not generate positive expected returns and assumes 9.8735% risk (volatility on return distribution) over the 90 days horizon. In different words, 88% of stocks are less volatile than Direct, and 99% of all traded equity instruments are projected to make higher returns than the company over the 90 days investment horizon.
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Given the investment horizon of 90 days Direct Digital is expected to under-perform the market. In addition to that, the company is 14.05 times more volatile than its market benchmark. It trades about -0.28 of its total potential returns per unit of risk. The Dow Jones Industrial is currently generating roughly 0.17 per unit of volatility.

Direct Digital Market Risk Analysis

Today, many novice investors tend to focus exclusively on investment returns with little concern for Direct Digital's investment risk. Standard deviation is the most common way to measure market volatility of stocks, such as Direct Digital Holdings, and traders can use it to determine the average amount a Direct Digital's price has deviated from the expected return over a period of time. It is calculated by determining the expected price for the established period and then subtracting this figure from each price point. The differences are then squared, summed, and averaged to produce the variance.

Sharpe Ratio = -0.2786

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Based on monthly moving average Direct Digital is not performing at its full potential. However, if added to a well diversified portfolio the total return can be enhanced and market risk can be reduced. You can increase risk-adjusted return of Direct Digital by adding Direct Digital to a well-diversified portfolio.

Direct Digital Fundamentals Growth

Direct Stock prices reflect investors' perceptions of the future prospects and financial health of Direct Digital, and Direct Digital fundamentals are critical determinants of its market performance. Overall, investors pay close attention to revenue and earnings growth, profit margins, and debt levels. These fundamentals can have a significant impact on Direct Stock performance.

About Direct Digital Performance

Assessing Direct Digital's fundamental ratios provides investors with valuable insights into Direct Digital's financial health and overall profitability. This information is crucial for making informed investment decisions. A high ROA would indicate that the Direct Digital is effectively leveraging its assets and equity to generate significant profits, making it an appealing investment. Conversely, low Return on Assets could signal underlying management issues in assets and equity, indicating a necessity for operational refinements. Please also refer to our technical analysis and fundamental analysis pages.
Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company was founded in 2018 and is headquartered in Houston, Texas. Direct Digital operates under Advertising Agencies classification in the United States and is traded on NASDAQ Exchange. It employs 57 people.

Things to note about Direct Digital Holdings performance evaluation

Checking the ongoing alerts about Direct Digital for important developments is a great way to find new opportunities for your next move. Stock alerts and notifications screener for Direct Digital Holdings help investors to be notified of important events, changes in technical or fundamental conditions, and significant headlines that can affect investment decisions.
Direct Digital generated a negative expected return over the last 90 days
Direct Digital has high historical volatility and very poor performance
Direct Digital has some characteristics of a very speculative penny stock
Direct Digital has high likelihood to experience some financial distress in the next 2 years
The company reported the previous year's revenue of 62.29 M. Net Loss for the year was (19.91 M) with profit before overhead, payroll, taxes, and interest of 11.12 M.
Direct Digital Holdings currently holds about 4.92 M in cash with (8.65 M) of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 1.55, which can makes it an attractive takeover target, given it will continue generating positive cash flow.
Evaluating Direct Digital's performance can involve analyzing a variety of financial metrics and factors. Some of the key considerations to evaluate Direct Digital's stock performance include:
  • Analyzing Direct Digital's financial statements, including its income statement, balance sheet, and cash flow statement, helps in understanding its overall financial health and growth potential.
  • Getting a closer look at valuation ratios like price-to-earnings (P/E) ratio, price-to-sales (P/S) ratio, and price-to-book (P/B) ratio help in understanding whether Direct Digital's stock is overvalued or undervalued compared to its peers.
  • Examining Direct Digital's industry or sector and how it is performing can give you an idea of its growth potential and how it is positioned relative to its competitors.
  • Evaluating Direct Digital's management team can have a significant impact on its success or failure. Reviewing the track record and experience of Direct Digital's management team can help you assess the Company's leadership.
  • Pay attention to analyst opinions and ratings of Direct Digital's stock. These opinions can provide insight into Direct Digital's potential for growth and whether the stock is currently undervalued or overvalued.
It's essential to remember that evaluating Direct Digital's stock performance is not an exact science, and many factors can impact Direct Digital's stock market price. Therefore, it's also important to diversify your portfolio and not rely solely on one company or stock for your investments.

Additional Tools for Direct Stock Analysis

When running Direct Digital's price analysis, check to measure Direct Digital's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Direct Digital is operating at the current time. Most of Direct Digital's value examination focuses on studying past and present price action to predict the probability of Direct Digital's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Direct Digital's price. Additionally, you may evaluate how the addition of Direct Digital to your portfolios can decrease your overall portfolio volatility.