Harte Hanks Net Income

HHS Stock  USD 2.93  0.08  2.66%   
As of the 8th of February, Harte Hanks retains the Downside Deviation of 3.75, market risk adjusted performance of 0.0293, and Risk Adjusted Performance of 0.013. Harte Hanks technical analysis makes it possible for you to employ historical prices and volume momentum with the intention to determine a pattern that calculates the direction of the firm's future prices. Please check out Harte Hanks variance, value at risk, as well as the relationship between the Value At Risk and skewness to decide if Harte Hanks is priced fairly, providing market reflects its last-minute price of 2.93 per share. Please also validate Harte Hanks total risk alpha, which is currently at (0.34) to confirm the company can sustain itself at a future point.

Harte Hanks Total Revenue

158.38 Million

Harte Hanks' financial statements offer valuable quarterly and annual insights to potential investors, highlighting the company's current and historical financial position, overall management performance, and changes in financial standing over time. Key fundamentals influencing Harte Hanks' valuation are provided below:
Gross Profit
27.9 M
Profit Margin
(0.03)
Market Capitalization
21.1 M
Enterprise Value Revenue
0.2216
Revenue
166.8 M
There are over one hundred nineteen available fundamental trends for Harte Hanks, which can be analyzed over time and compared to other ratios. All traders should confirm Harte Hanks' regular fundamentals against the performance from 2010 to 2026 and make sure the trends continue to evolve in the right direction. Market Cap is likely to drop to about 54.2 M in 2026. Enterprise Value is likely to drop to about 65.3 M in 2026 This module does not cover all equities due to inconsistencies in global equity categorizations. Continue to Equity Screeners to view more equity screening tools.
Last ReportedProjected for Next Year
Net Loss-27.3 M-25.9 M
Net Income Applicable To Common Shares31.9 M21.2 M
Net Loss-34.8 M-36.6 M
Net Loss(4.78)(4.54)
Net Income Per E B T 0.92  0.96 
Net Income Per E B T is likely to gain to 0.96 in 2026, despite the fact that Net Loss is likely to grow to (25.9 M).
  
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The evolution of Net Income for Harte Hanks provides essential context for understanding the company's financial health trajectory. By analyzing this metric's behavior over time, investors can assess whether recent trends align with long-term patterns, and how Harte Hanks compares to historical norms and industry peers.

Latest Harte Hanks' Net Income Growth Pattern

Below is the plot of the Net Income of Harte Hanks over the last few years. Net income is one of the most important fundamental items in finance. It plays a large role in Harte Hanks financial statement analysis. It represents the amount of money remaining after all of Harte Hanks operating expenses, interest, taxes and preferred stock dividends have been deducted from a company total revenue. It is Harte Hanks' Net Loss historical data analysis aims to capture in quantitative terms the overall pattern of either growth or decline in Harte Hanks' overall financial position and show how it may be relating to other accounts over time.
ViewLast Reported (30.3 M)10 Years Trend
Very volatile
   Net Income   
       Timeline  

Harte Net Income Regression Statistics

Arithmetic Mean(22,759,896)
Geometric Mean21,251,377
Coefficient Of Variation(254.97)
Mean Deviation41,733,067
Median(1,694,000)
Standard Deviation58,030,104
Sample Variance3367.5T
Range215.1M
R-Value0.09
Mean Square Error3565.8T
R-Squared0.01
Significance0.74
Slope982,026
Total Sum of Squares53879.9T

Harte Net Income History

2026-25.9 M
2025-27.3 M
2024-30.3 M
2023-1.6 M
202236.8 M
202115 M
2020-1.7 M

Other Fundumenentals of Harte Hanks

Harte Hanks Net Income component correlations

Harte Net Income Driver Correlations

Understanding the fundamental principles of building solid financial models for Harte Hanks is extremely important. It helps to project a fair market value of Harte Stock properly, considering its historical fundamentals such as Net Income. Since Harte Hanks' main accounts across its financial reports are all linked and dependent on each other, it is essential to analyze all possible correlations between related accounts. However, instead of reviewing all of Harte Hanks' historical financial statements, investors can examine the correlated drivers to determine its overall health. This can be effectively done using a conventional correlation matrix of Harte Hanks' interrelated accounts and indicators.
Is there potential for Advertising market expansion? Will Harte introduce new products? Factors like these will boost the valuation of Harte Hanks. Market participants price Harte higher when confident in its future expansion prospects. Understanding fair value requires weighing current performance against future potential. All the valuation information about Harte Hanks listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth
(0.90)
Earnings Share
(0.39)
Revenue Per Share
22.614
Quarterly Revenue Growth
(0.17)
Return On Assets
0.0061
The market value of Harte Hanks is measured differently than its book value, which is the value of Harte that is recorded on the company's balance sheet. Investors also form their own opinion of Harte Hanks' value that differs from its market value or its book value, called intrinsic value, which is Harte Hanks' true underlying value. Analysts utilize numerous techniques to assess fundamental value, seeking to purchase shares when trading prices fall beneath estimated intrinsic worth. Because Harte Hanks' market value can be influenced by many factors that don't directly affect Harte Hanks' underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Harte Hanks' value and its price as these two are different measures arrived at by different means. Investors typically determine if Harte Hanks is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. Meanwhile, Harte Hanks' quoted price indicates the marketplace figure where supply meets demand through bilateral consent.

Harte Hanks 'What if' Analysis

In the world of financial modeling, what-if analysis is part of sensitivity analysis performed to test how changes in assumptions impact individual outputs in a model. When applied to Harte Hanks' stock what-if analysis refers to the analyzing how the change in your past investing horizon will affect the profitability against the current market value of Harte Hanks.
0.00
11/10/2025
No Change 0.00  0.0 
In 3 months and 1 day
02/08/2026
0.00
If you would invest  0.00  in Harte Hanks on November 10, 2025 and sell it all today you would earn a total of 0.00 from holding Harte Hanks or generate 0.0% return on investment in Harte Hanks over 90 days. Harte Hanks is related to or competes with Haoxi Health, VS Media, Allied Gaming, Everbright Digital, Dolphin Entertainment, Scienjoy Holding, and Lee Enterprises. Harte Hanks, Inc. operates as a customer experience company in the United States and internationally More

Harte Hanks Upside/Downside Indicators

Understanding different market momentum indicators often help investors to time their next move. Potential upside and downside technical ratios enable traders to measure Harte Hanks' stock current market value against overall market sentiment and can be a good tool during both bulling and bearish trends. Here we outline some of the essential indicators to assess Harte Hanks upside and downside potential and time the market with a certain degree of confidence.

Harte Hanks Market Risk Indicators

Today, many novice investors tend to focus exclusively on investment returns with little concern for Harte Hanks' investment risk. Other traders do consider volatility but use just one or two very conventional indicators such as Harte Hanks' standard deviation. In reality, there are many statistical measures that can use Harte Hanks historical prices to predict the future Harte Hanks' volatility.
Hype
Prediction
LowEstimatedHigh
0.152.936.56
Details
Intrinsic
Valuation
LowRealHigh
2.866.4910.12
Details
1 Analysts
Consensus
LowTargetHigh
15.9317.5019.43
Details
Please note, it is not enough to conduct a financial or market analysis of a single entity such as Harte Hanks. Your research has to be compared to or analyzed against Harte Hanks' peers to derive any actionable benefits. When done correctly, Harte Hanks' competitive analysis will give you plenty of quantitative and qualitative data to validate your investment decisions or develop an entirely new strategy toward taking a position in Harte Hanks.

Harte Hanks February 8, 2026 Technical Indicators

Harte Hanks Backtested Returns

Currently, Harte Hanks is slightly risky. Harte Hanks holds Efficiency (Sharpe) Ratio of 0.0285, which attests that the entity had a 0.0285 % return per unit of risk over the last 3 months. We have found twenty-nine technical indicators for Harte Hanks, which you can use to evaluate the volatility of the firm. Please check out Harte Hanks' Downside Deviation of 3.75, risk adjusted performance of 0.013, and Market Risk Adjusted Performance of 0.0293 to validate if the risk estimate we provide is consistent with the expected return of 0.1%. Harte Hanks has a performance score of 2 on a scale of 0 to 100. The company retains a Market Volatility (i.e., Beta) of 0.7, which attests to possible diversification benefits within a given portfolio. As returns on the market increase, Harte Hanks' returns are expected to increase less than the market. However, during the bear market, the loss of holding Harte Hanks is expected to be smaller as well. Harte Hanks right now retains a risk of 3.63%. Please check out Harte Hanks value at risk, as well as the relationship between the skewness and day median price , to decide if Harte Hanks will be following its current trending patterns.

Auto-correlation

    
  0.11  

Insignificant predictability

Harte Hanks has insignificant predictability. Overlapping area represents the amount of predictability between Harte Hanks time series from 10th of November 2025 to 25th of December 2025 and 25th of December 2025 to 8th of February 2026. The more autocorrelation exist between current time interval and its lagged values, the more accurately you can make projection about the future pattern of Harte Hanks price movement. The serial correlation of 0.11 indicates that less than 11.0% of current Harte Hanks price fluctuation can be explain by its past prices.
Correlation Coefficient0.11
Spearman Rank Test0.05
Residual Average0.0
Price Variance0.01
Because income is reported on the Income Statement of a company and is measured in dollars some investors prefer to use Profit Margin, which measures income as a percentage of sales.
Competition

Harte Accumulated Other Comprehensive Income

Accumulated Other Comprehensive Income

(16.42 Million)

At this time, Harte Hanks' Accumulated Other Comprehensive Income is comparatively stable compared to the past year.
Based on the recorded statements, Harte Hanks reported net income of (30.3 Million). This is 101.9% lower than that of the Media sector and significantly lower than that of the Communication Services industry. The net income for all United States stocks is 105.31% higher than that of the company.

Harte Net Income Peer Comparison

Stock peer comparison is one of the most widely used and accepted methods of equity analyses. It analyses Harte Hanks' direct or indirect competition against its Net Income to detect undervalued stocks with similar characteristics or determine the stocks which would be a good addition to a portfolio. Peer analysis of Harte Hanks could also be used in its relative valuation, which is a method of valuing Harte Hanks by comparing valuation metrics of similar companies.
Harte Hanks is currently under evaluation in net income category among its peers.

Harte Hanks ESG Sustainability

Some studies have found that companies with high sustainability scores are getting higher valuations than competitors with lower social-engagement activities. While most ESG disclosures are voluntary and do not directly affect the long term financial condition, Harte Hanks' sustainability indicators can be used to identify proper investment strategies using environmental, social, and governance scores that are crucial to Harte Hanks' managers, analysts, and investors.
Environmental
Governance
Social

Harte Hanks Institutional Holders

Institutional Holdings refers to the ownership stake in Harte Hanks that is held by large financial organizations, pension funds or endowments. Institutions may hold large blocks of Harte Hanks' outstanding shares and can exert considerable influence upon its management. Institutional holders may also work to push the share price higher once they own the stock. Extensive social media coverage, TV shows, articles in high-profile magazines, and presentations at investor conferences help move the stock higher, increasing Harte Hanks' value.
Shares
Blackrock Inc2025-06-30
33.2 K
Raffles Associates Lp2025-06-30
19 K
State Street Corp2025-06-30
18.8 K
Arrowstreet Capital Limited Partnership2025-06-30
17.2 K
Goldman Sachs Group Inc2025-06-30
13.1 K
Lsv Asset Management2025-06-30
12.7 K
Man Group Plc2025-06-30
11 K
Wells Fargo & Co2025-06-30
1.3 K
Bank Of America Corp2025-06-30
56.0
Blair William & Co2025-06-30
660.8 K
Westerly Capital Management Llc2025-06-30
619 K

Harte Fundamentals

About Harte Hanks Fundamental Analysis

The Macroaxis Fundamental Analysis modules help investors analyze Harte Hanks's financials across various querterly and yearly statements, indicators and fundamental ratios. We help investors to determine the real value of Harte Hanks using virtually all public information available. We use both quantitative as well as qualitative analysis to arrive at the intrinsic value of Harte Hanks based on its fundamental data. In general, a quantitative approach, as applied to this company, focuses on analyzing financial statements comparatively, whereas a qaualitative method uses data that is important to a company's growth but cannot be measured and presented in a numerical way.
Please read more on our fundamental analysis page.

Thematic Opportunities

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Build portfolios using Macroaxis predefined set of investing ideas. Many of Macroaxis investing ideas can easily outperform a given market. Ideas can also be optimized per your risk profile before portfolio origination is invoked. Macroaxis thematic optimization helps investors identify companies most likely to benefit from changes or shifts in various micro-economic or local macro-level trends. Originating optimal thematic portfolios involves aligning investors' personal views, ideas, and beliefs with their actual investments.
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Additional Tools for Harte Stock Analysis

When running Harte Hanks' price analysis, check to measure Harte Hanks' market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Harte Hanks is operating at the current time. Most of Harte Hanks' value examination focuses on studying past and present price action to predict the probability of Harte Hanks' future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move Harte Hanks' price. Additionally, you may evaluate how the addition of Harte Hanks to your portfolios can decrease your overall portfolio volatility.