Mediaalpha Stock Performance

MAX Stock  USD 10.16  0.22  2.21%   
The company secures a Beta (Market Risk) of 1.46, which conveys a somewhat significant risk relative to the market. As the market goes up, the company is expected to outperform it. However, if the market returns are negative, MediaAlpha will likely underperform. At this point, MediaAlpha has a negative expected return of -0.3%. Please make sure to verify MediaAlpha's treynor ratio, as well as the relationship between the kurtosis and day typical price , to decide if MediaAlpha performance from the past will be repeated at some point in the near future.

Risk-Adjusted Performance

Weakest

 
Weak
 
Strong
Over the last 90 days MediaAlpha has generated negative risk-adjusted returns adding no value to investors with long positions. In spite of uncertain performance in the last few months, the Stock's basic indicators remain fairly strong which may send shares a bit higher in April 2026. The current disturbance may also be a sign of long term up-swing for the company investors. ...more

Actual Historical Performance (%)

One Day Return
2.21
Five Day Return
12.89
Year To Date Return
(14.98)
Ten Year Return
(68.11)
All Time Return
(68.11)
1
Disposition of 5400 shares by Eugene Nonko of MediaAlpha at 12.5699 subject to Rule 16b-3
12/02/2025
2
Disposition of 3000 shares by Yeh Kuanling Amy of MediaAlpha at 13.1575 subject to Rule 16b-3
12/12/2025
3
Disposition of 8000 shares by Steven Yi of MediaAlpha at 12.879 subject to Rule 16b-3
12/15/2025
4
Disposition of 8000 shares by Steven Yi of MediaAlpha at 12.6738 subject to Rule 16b-3
12/16/2025
5
Disposition of 8000 shares by Steven Yi of MediaAlpha at 12.8247 subject to Rule 16b-3
12/17/2025
6
Disposition of 8000 shares by Steven Yi of MediaAlpha at 12.669 subject to Rule 16b-3
12/24/2025
7
Disposition of 8000 shares by Steven Yi of MediaAlpha at 12.6466 subject to Rule 16b-3
12/29/2025
8
Disposition of 5400 shares by Eugene Nonko of MediaAlpha at 11.9879 subject to Rule 16b-3
01/05/2026
9
Disposition of 5400 shares by Eugene Nonko of MediaAlpha at 11.8677 subject to Rule 16b-3
01/06/2026
10
Disposition of 5400 shares by Eugene Nonko of MediaAlpha at 11.6985 subject to Rule 16b-3
01/14/2026
11
Disposition of 3000 shares by Yeh Kuanling Amy of MediaAlpha at 11.48 subject to Rule 16b-3
01/16/2026
12
Disposition of 5400 shares by Eugene Nonko of MediaAlpha at 10.8687 subject to Rule 16b-3
01/26/2026
13
Disposition of 5400 shares by Eugene Nonko of MediaAlpha at 10.5241 subject to Rule 16b-3
01/27/2026
14
3 Reasons MAX Has Explosive Upside Potential
02/02/2026
15
Disposition of 4000 shares by Steven Yi of MediaAlpha at 8.9372 subject to Rule 16b-3
02/04/2026
16
Disposition of 4000 shares by Steven Yi of MediaAlpha at 8.7413 subject to Rule 16b-3
02/09/2026
17
Disposition of 4000 shares by Steven Yi of MediaAlpha at 8.7054 subject to Rule 16b-3
02/10/2026
18
Disposition of 4000 shares by Steven Yi of MediaAlpha at 7.9864 subject to Rule 16b-3
02/11/2026
19
Disposition of 12000 shares by Yeh Kuanling Amy of MediaAlpha at 7.3074 subject to Rule 16b-3
02/13/2026
20
Disposition of 10000 shares by Keith Cramer of MediaAlpha at 7.1599 subject to Rule 16b-3
02/17/2026
21
Disposition of 4000 shares by Steven Yi of MediaAlpha at 7.34 subject to Rule 16b-3
02/18/2026
22
Disposition of 4000 shares by Steven Yi of MediaAlpha at 7.29 subject to Rule 16b-3
02/19/2026
23
MediaAlpha Inc Q4 2025 Everything You Need To Know Ahead Of Earnings
02/20/2026
24
MediaAlpha Thin 2.3 percent Net Margin Tests Bullish Profitability Narratives
02/24/2026
Begin Period Cash Flow43.3 M
Total Cashflows From Investing Activities-340 K

MediaAlpha Relative Risk vs. Return Landscape

If you would invest  1,272  in MediaAlpha on December 2, 2025 and sell it today you would lose (256.00) from holding MediaAlpha or give up 20.13% of portfolio value over 90 days. MediaAlpha is generating negative expected returns assuming volatility of 3.6436% on return distribution over 90 days investment horizon. In other words, 32% of stocks are less volatile than MediaAlpha, and above 99% of all equities are expected to generate higher returns over the next 90 days.
  Expected Return   
       Risk  
Considering the 90-day investment horizon MediaAlpha is expected to under-perform the market. In addition to that, the company is 4.81 times more volatile than its market benchmark. It trades about -0.08 of its total potential returns per unit of risk. The Dow Jones Industrial is currently generating roughly 0.07 per unit of volatility.

MediaAlpha Target Price Odds to finish over Current Price

The tendency of MediaAlpha Stock price to converge on an average value over time is a known aspect in finance that investors have used since the beginning of the stock market for forecasting. However, many studies suggest that some traded equity instruments are consistently mispriced before traders' demand and supply correct the spread. One possible conclusion to this anomaly is that these stocks have additional risk, for which investors demand compensation in the form of extra returns.
Current PriceHorizonTarget PriceOdds to move above the current price in 90 days
 10.16 90 days 10.16 
about 68.59
Based on a normal probability distribution, the odds of MediaAlpha to move above the current price in 90 days from now is about 68.59 (This MediaAlpha probability density function shows the probability of MediaAlpha Stock to fall within a particular range of prices over 90 days) .
Considering the 90-day investment horizon the stock has the beta coefficient of 1.46 . This indicates as the benchmark fluctuates upward, the company is expected to outperform it on average. However, if the benchmark returns are projected to be negative, MediaAlpha will likely underperform. Additionally MediaAlpha has a negative alpha, implying that the risk taken by holding this instrument is not justified. The company is significantly underperforming the Dow Jones Industrial.
   MediaAlpha Price Density   
       Price  

Predictive Modules for MediaAlpha

There are currently many different techniques concerning forecasting the market as a whole, as well as predicting future values of individual securities such as MediaAlpha. Regardless of method or technology, however, to accurately forecast the stock market is more a matter of luck rather than a particular technique. Nevertheless, trying to predict the stock market accurately is still an essential part of the overall investment decision process. Using different forecasting techniques and comparing the results might improve your chances of accuracy even though unexpected events may often change the market sentiment and impact your forecasting results.
Hype
Prediction
LowEstimatedHigh
6.5710.2113.85
Details
Intrinsic
Valuation
LowRealHigh
8.3111.9515.59
Details
Naive
Forecast
LowNextHigh
8.3211.9715.61
Details
8 Analysts
Consensus
LowTargetHigh
12.5413.7915.30
Details
Please note, it is not enough to conduct a financial or market analysis of a single entity such as MediaAlpha. Your research has to be compared to or analyzed against MediaAlpha's peers to derive any actionable benefits. When done correctly, MediaAlpha's competitive analysis will give you plenty of quantitative and qualitative data to validate your investment decisions or develop an entirely new strategy toward taking a position in MediaAlpha.

MediaAlpha Risk Indicators

For the most part, the last 10-20 years have been a very volatile time for the stock market. MediaAlpha is not an exception. The market had few large corrections towards the MediaAlpha's value, including both sudden drops in prices as well as massive rallies. These swings have made and broken many portfolios. An investor can limit the violent swings in their portfolio by implementing a hedging strategy designed to limit downside losses. If you hold MediaAlpha, one way to have your portfolio be protected is to always look up for changing volatility and market elasticity of MediaAlpha within the framework of very fundamental risk indicators.
α
Alpha over Dow Jones
-0.27
β
Beta against Dow Jones1.46
σ
Overall volatility
1.92
Ir
Information ratio -0.06

MediaAlpha Alerts and Suggestions

In today's market, stock alerts give investors the competitive edge they need to time the market and increase returns. Checking the ongoing alerts of MediaAlpha for significant developments is a great way to find new opportunities for your next move. Suggestions and notifications for MediaAlpha can help investors quickly react to important events or material changes in technical or fundamental conditions and significant headlines that can affect investment decisions.
MediaAlpha generated a negative expected return over the last 90 days
MediaAlpha has high historical volatility and very poor performance
MediaAlpha is unlikely to experience financial distress in the next 2 years
MediaAlpha has a strong financial position based on the latest SEC filings
About 40.0% of the company outstanding shares are owned by corporate insiders
Latest headline from simplywall.st: MediaAlpha Thin 2.3 percent Net Margin Tests Bullish Profitability Narratives

MediaAlpha Price Density Drivers

Market volatility will typically increase when nervous long traders begin to feel the short-sellers pressure to drive the market lower. The future price of MediaAlpha Stock often depends not only on the future outlook of the current and potential MediaAlpha's investors but also on the ongoing dynamics between investors with different trading styles. Because the market risk indicators may have small false signals, it is better to identify suitable times to hedge a portfolio using different long/short signals. MediaAlpha's indicators that are reflective of the short sentiment are summarized in the table below.
Common Stock Shares Outstanding66.8 M
Cash And Short Term Investments46.9 M

MediaAlpha Fundamentals Growth

MediaAlpha Stock prices reflect investors' perceptions of the future prospects and financial health of MediaAlpha, and MediaAlpha fundamentals are critical determinants of its market performance. Overall, investors pay close attention to revenue and earnings growth, profit margins, and debt levels. These fundamentals can have a significant impact on MediaAlpha Stock performance.

About MediaAlpha Performance

Evaluating MediaAlpha's performance through its fundamental ratios, provides valuable insights into its operational efficiency and profitability. For instance, if MediaAlpha has a high ROA and ROE, it suggests that the company is efficiently using its assets and equity to generate substantial profits, making it an attractive investment. Conversely, if MediaAlpha has a low ROA and ROE, it may indicate underlying issues in asset and equity management, signaling a need for operational improvements. Please also refer to our technical analysis and fundamental analysis pages.
Last ReportedProjected for Next Year
Return On Tangible Assets 0.08  0.08 
Return On Capital Employed 0.33  0.35 
Return On Assets 0.07  0.07 
Return On Equity 6.16  6.47 

Things to note about MediaAlpha performance evaluation

Checking the ongoing alerts about MediaAlpha for important developments is a great way to find new opportunities for your next move. Stock alerts and notifications screener for MediaAlpha help investors to be notified of important events, changes in technical or fundamental conditions, and significant headlines that can affect investment decisions.
MediaAlpha generated a negative expected return over the last 90 days
MediaAlpha has high historical volatility and very poor performance
MediaAlpha is unlikely to experience financial distress in the next 2 years
MediaAlpha has a strong financial position based on the latest SEC filings
About 40.0% of the company outstanding shares are owned by corporate insiders
Latest headline from simplywall.st: MediaAlpha Thin 2.3 percent Net Margin Tests Bullish Profitability Narratives
Evaluating MediaAlpha's performance can involve analyzing a variety of financial metrics and factors. Some of the key considerations to evaluate MediaAlpha's stock performance include:
  • Analyzing MediaAlpha's financial statements, including its income statement, balance sheet, and cash flow statement, helps in understanding its overall financial health and growth potential.
  • Getting a closer look at valuation ratios like price-to-earnings (P/E) ratio, price-to-sales (P/S) ratio, and price-to-book (P/B) ratio help in understanding whether MediaAlpha's stock is overvalued or undervalued compared to its peers.
  • Examining MediaAlpha's industry or sector and how it is performing can give you an idea of its growth potential and how it is positioned relative to its competitors.
  • Evaluating MediaAlpha's management team can have a significant impact on its success or failure. Reviewing the track record and experience of MediaAlpha's management team can help you assess the Company's leadership.
  • Pay attention to analyst opinions and ratings of MediaAlpha's stock. These opinions can provide insight into MediaAlpha's potential for growth and whether the stock is currently undervalued or overvalued.
It's essential to remember that evaluating MediaAlpha's stock performance is not an exact science, and many factors can impact MediaAlpha's stock market price. Therefore, it's also important to diversify your portfolio and not rely solely on one company or stock for your investments.

Additional Tools for MediaAlpha Stock Analysis

When running MediaAlpha's price analysis, check to measure MediaAlpha's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy MediaAlpha is operating at the current time. Most of MediaAlpha's value examination focuses on studying past and present price action to predict the probability of MediaAlpha's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move MediaAlpha's price. Additionally, you may evaluate how the addition of MediaAlpha to your portfolios can decrease your overall portfolio volatility.