Mediaalpha Stock Analysis

MAX Stock  USD 7.17  0.30  4.02%   
Below is the normalized historical share price chart for MediaAlpha extending back to October 28, 2020. This chart has been adjusted for all splits and dividends and is plotted against all major global economic recessions. As of today, the current price of MediaAlpha stands at 7.17, as last reported on the 14th of February 2026, with the highest price reaching 7.48 and the lowest price hitting 7.14 during the day.
IPO Date
28th of October 2020
200 Day MA
11.1874
50 Day MA
11.6254
Beta
1.301
 
Covid
 
Interest Hikes
At this time, MediaAlpha's Net Debt To EBITDA is fairly stable compared to the past year. Debt To Equity is likely to rise to 64.55 in 2026, whereas Short and Long Term Debt Total is likely to drop slightly above 158.6 M in 2026. With a high degree of financial leverage come high-interest payments, which usually reduce MediaAlpha's Earnings Per Share (EPS).
 
Debt Ratio  
First Reported
2010-12-31
Previous Quarter
0.56
Current Value
0.62
Quarterly Volatility
0.36501229
 
Credit Downgrade
 
Yuan Drop
 
Covid
 
Interest Hikes
Given that MediaAlpha's debt-to-equity ratio measures a Company's obligations relative to the value of its net assets, it is usually used by traders to estimate the extent to which MediaAlpha is acquiring new debt as a mechanism of leveraging its assets. A high debt-to-equity ratio is generally associated with increased risk, implying that it has been aggressive in financing its growth with debt. Another way to look at debt-to-equity ratios is to compare the overall debt load of MediaAlpha to its assets or equity, showing how much of the company assets belong to shareholders vs. creditors. If shareholders own more assets, MediaAlpha is said to be less leveraged. If creditors hold a majority of MediaAlpha's assets, the Company is said to be highly leveraged.
At this time, MediaAlpha's Total Stockholder Equity is fairly stable compared to the past year. Stock Based Compensation To Revenue is likely to rise to 0.05 in 2026, whereas Common Stock Total Equity is likely to drop slightly above 518.1 K in 2026. . At this time, MediaAlpha's Price Earnings Ratio is fairly stable compared to the past year. Price Book Value Ratio is likely to rise to 240.67 in 2026, whereas Price To Sales Ratio is likely to drop 0.77 in 2026.
MediaAlpha is undervalued with Real Value of 9.07 and Target Price of 15.93. The main objective of MediaAlpha stock analysis is to determine its intrinsic value, which is an estimate of what MediaAlpha is worth, separate from its market price. There are two main types of MediaAlpha's stock analysis: fundamental analysis and technical analysis.
The MediaAlpha stock is traded in the USA on New York Stock Exchange, with the market opening at 09:30:00 and closing at 16:00:00 every Mon,Tue,Wed,Thu,Fri except for officially observed holidays in the USA. MediaAlpha is usually not traded on Labour Day, Thanksgiving Day, Christmas Day, New Year 's Day, Dr . Martin Luther King Jr 's Birthday, Washington 's Birthday, Good Friday, Memorial Day, Juneteenth Holiday, Independence Day ( substitute day ), Independence Day. MediaAlpha Stock trading window is adjusted to America/New York timezone.
Check out Correlation Analysis to better understand how to build diversified portfolios, which includes a position in MediaAlpha. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in nation.
For more information on how to buy MediaAlpha Stock please use our How to Invest in MediaAlpha guide.

MediaAlpha Stock Analysis Notes

About 40.0% of the company outstanding shares are owned by corporate insiders. The company recorded a loss per share of 0.02. MediaAlpha had not issued any dividends in recent years. MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. The company was founded in 2014 and is headquartered in Los Angeles, California. Mediaalpha Inc operates under Internet Content Information classification in the United States and is traded on New York Stock Exchange. It employs 149 people. To find out more about MediaAlpha contact Steven JD at 213 316 6256 or learn more at https://www.mediaalpha.com.

MediaAlpha Quarterly Total Revenue

306.51 Million

MediaAlpha Investment Alerts

MediaAlpha generated a negative expected return over the last 90 days
About 40.0% of the company outstanding shares are owned by corporate insiders
Latest headline from finance.yahoo.com: 3 Reasons Investors Love MediaAlpha

MediaAlpha Largest EPS Surprises

Earnings surprises can significantly impact MediaAlpha's stock price both in the short term and over time. Negative earnings surprises usually result in a price decline. However, it has been seen that positive earnings surprises lead to an immediate rise in a stock's price and a gradual increase over time. This is why we often hear news about some companies beating earning projections. Financial analysts spend a large amount of time predicting earnings per share (EPS) along with other important future indicators. Many analysts use forecasting models, management guidance, and additional fundamental information to derive an EPS estimate.
Reported
Fiscal Date
Estimated EPS
Reported EPS
Surprise
2021-05-13
2021-03-310.030.04910.019163 
2021-08-12
2021-06-300.01-0.01-0.02200 
2023-05-04
2023-03-31-0.2-0.23-0.0315 
View All Earnings Estimates

MediaAlpha Environmental, Social, and Governance (ESG) Scores

MediaAlpha's ESG score is a quantitative measure that evaluates MediaAlpha's performance and commitment regarding environmental, social, and governance (ESG) factors. These scores are becoming increasingly crucial in investment decision-making processes, providing insights into non-financial aspects of MediaAlpha's operations that may have significant financial implications and affect MediaAlpha's stock price as well as guide investors towards more socially responsible investments.

MediaAlpha Stock Institutional Investors

Shares
Morgan Stanley - Brokerage Accounts2025-06-30
755.9 K
Shay Capital Llc2025-06-30
670 K
State Street Corp2025-06-30
652.8 K
Hhg Plc2025-06-30
632.9 K
Aqr Capital Management Llc2025-06-30
601.6 K
Jpmorgan Chase & Co2025-06-30
542.2 K
Ubs Group Ag2025-06-30
528.4 K
Qube Research & Technologies2025-06-30
526.3 K
Arrowstreet Capital Limited Partnership2025-06-30
484.3 K
White Mountains Insurance Group Ltd.2025-06-30
17.9 M
Blackrock Inc2025-06-30
M
Note, although MediaAlpha's institutional investors appear to be way more sophisticated than retail investors, it remains unclear if professional active investment managers can reliably enhance risk-adjusted returns by an amount that exceeds fees and expenses.

MediaAlpha Market Capitalization

The company currently falls under 'Small-Cap' category with a total capitalization of 490.14 M.

MediaAlpha Profitablity

Last ReportedProjected for Next Year
Return On Tangible Assets 0.10  0.10 
Return On Capital Employed 0.38  0.40 
Return On Assets 0.07  0.08 
Return On Equity 6.29  6.61 

Management Efficiency

MediaAlpha has Return on Asset of 0.2059 % which means that on every $100 spent on assets, it made $0.2059 of profit. This is way below average. MediaAlpha's management efficiency ratios could be used to measure how well MediaAlpha manages its routine affairs as well as how well it operates its assets and liabilities. Return On Tangible Assets is likely to rise to 0.10 in 2026. Return On Capital Employed is likely to rise to 0.40 in 2026. At this time, MediaAlpha's Non Current Assets Total are fairly stable compared to the past year. Other Current Assets is likely to rise to about 5.4 M in 2026, whereas Total Assets are likely to drop slightly above 201.6 M in 2026.
Last ReportedProjected for Next Year
Book Value Per Share(0.78)(0.81)
Tangible Book Value Per Share(1.91)(2.01)
Enterprise Value Over EBITDA 13.78  13.09 
Price Book Value Ratio 229.21  240.67 
Enterprise Value Multiple 13.78  13.09 
Price Fair Value 229.21  240.67 
Enterprise Value833.5 M1.3 B
Evaluating the management effectiveness of MediaAlpha allows investors to assess its financial health and operational efficiency. Coupled with an analysis of its growth prospects and the current market dynamics, we evaluate the stock's true value and future potential. Key indicators such as revenue, earnings or debt levels are examined alongside external factors like economic trends and regulatory changes. The MediaAlpha Stock analysis seeks to determine whether the stock is undervalued, appropriately priced, or overvalued, thereby guiding your investment decisions.
Operating Margin
0.065
Profit Margin
(0)
Beta
1.301
Return On Assets
0.2059

Technical Drivers

As of the 14th of February 2026, MediaAlpha secures the Mean Deviation of 2.04, standard deviation of 2.89, and Risk Adjusted Performance of (0.23). In connection with fundamental indicators, the technical analysis model lets you check existing technical drivers of MediaAlpha, as well as the relationship between them.

MediaAlpha Price Movement Analysis

Study
Start Value
Offset on Reverse
AF Init Long
AF Long
AF Max Long
AF Init Short
AF Short
AF Max Short
Execute Study
The output start index for this execution was one with a total number of output elements of sixty. The Extended Parabolic SAR indicator is used to determine the direction of MediaAlpha's momentum and the point in time when it has higher than normal probability of directional change. It has more input parameters than standard Parabolic SAR indicator.

MediaAlpha Insider Trading Activities

Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific MediaAlpha insiders, such as employees or executives, is commonly permitted as long as it does not rely on MediaAlpha's material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases MediaAlpha insiders are required to file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.

MediaAlpha Outstanding Bonds

MediaAlpha issues bonds to finance its operations. Corporate bonds make up one of the largest components of the U.S. bond market, which is considered the world's largest securities market. MediaAlpha uses the proceeds from bond sales for a wide variety of purposes, including financing ongoing mergers and acquisitions, buying new equipment, investing in research and development, buying back their own stock, paying dividends to shareholders, and even refinancing existing debt. Most MediaAlpha bonds can be classified according to their maturity, which is the date when MediaAlpha has to pay back the principal to investors. Maturities can be short-term, medium-term, or long-term (more than ten years). Longer-term bonds usually offer higher interest rates but may entail additional risks.

MediaAlpha Predictive Daily Indicators

MediaAlpha intraday indicators are useful technical analysis tools used by many experienced traders. Just like the conventional technical analysis, daily indicators help intraday investors to analyze the price movement with the timing of MediaAlpha stock daily movement. By combining multiple daily indicators into a single trading strategy, you can limit your risk while still earning strong returns on your managed positions.

MediaAlpha Corporate Filings

F4
11th of February 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
F4
4th of February 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
F4
28th of January 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
F4
22nd of January 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
F4
16th of January 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
F4
14th of January 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
F4
7th of January 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify
F4
2nd of January 2026
The report filed by a party regarding the acquisition or disposition of a company's common stock, as well as derivative securities such as options, warrants, and convertible securities
ViewVerify

MediaAlpha Forecast Models

MediaAlpha's time-series forecasting models are one of many MediaAlpha's stock analysis techniques aimed at predicting future share value based on previously observed values. Time-series forecasting models ae widely used for non-stationary data. Non-stationary data are called the data whose statistical properties e.g. the mean and standard deviation are not constant over time but instead, these metrics vary over time. These non-stationary MediaAlpha's historical data is usually called time-series. Some empirical experimentation suggests that the statistical forecasting models outperform the models based exclusively on fundamental analysis to predict the direction of the market movement and maximize returns from investment trading.

MediaAlpha Bond Ratings

MediaAlpha financial ratings play a critical role in determining how much MediaAlpha have to pay to access credit markets, i.e., the amount of interest on their issued debt. The threshold between investment-grade and speculative-grade ratings has important market implications for MediaAlpha's borrowing costs.
Piotroski F Score
6
HealthyView
Beneish M Score
(1.92)
Possible ManipulatorView

MediaAlpha Debt to Cash Allocation

As MediaAlpha follows its natural business cycle, the capital allocation decisions will not magically go away. MediaAlpha's decision-makers have to determine if most of the cash flows will be poured back into or reinvested in the business, reserved for other projects beyond operational needs, or paid back to stakeholders and investors.
MediaAlpha has 162.44 M in debt. MediaAlpha has a current ratio of 1.42, which is typical for the industry and considered as normal. Nevertheless, prudent borrowing could serve as an effective mechanism for MediaAlpha to finance growth opportunities yielding strong returns.

MediaAlpha Total Assets Over Time

MediaAlpha Assets Financed by Debt

The debt-to-assets ratio shows the degree to which MediaAlpha uses debt to finance its assets. It includes both long-term and short-term borrowings maturing within one year. It also includes both tangible and intangible assets, such as goodwill.

MediaAlpha Debt Ratio

    
  62.0   
It appears slightly above 38% of MediaAlpha's assets are financed be debt. Typically, companies with high debt-to-asset ratios are said to be highly leveraged. The higher the ratio, the greater risk will be associated with the MediaAlpha's operation. In addition, a high debt-to-assets ratio may indicate a low borrowing capacity of MediaAlpha, which in turn will lower the firm's financial flexibility.

MediaAlpha Corporate Bonds Issued

MediaAlpha Short Long Term Debt Total

Short Long Term Debt Total

158.58 Million

At this time, MediaAlpha's Short and Long Term Debt Total is fairly stable compared to the past year.

About MediaAlpha Stock Analysis

Stock analysis is the technique used by a trader or investor to examine and evaluate how MediaAlpha prices is reacting to, or reflecting on a current market direction and economic conditions. It can be used to make informed decisions about market timing, and when buying or selling MediaAlpha shares will generate the highest return on investment. We also built our stock analysis module to help investors to gain an insight into the world economy as a whole, the stock market, thematic ideas. a specific sector, or an individual Stock such as MediaAlpha. By using and applying MediaAlpha Stock analysis, traders can create a robust methodology for identifying MediaAlpha entry and exit points for their positions.
Last ReportedProjected for Next Year
Pretax Profit Margin 0.03  0.03 
Operating Profit Margin 0.06  0.06 
Net Profit Margin 0.02  0.02 
Gross Profit Margin 0.15  0.13 

Current MediaAlpha Analysis - Recommendations

We track the performance of the top 100 financial experts across various large and mid-size financial boutiques. MediaAlpha analyst recommendations are determined by taking all analyst recommendations and averaging them as Strong Buy, Buy, Hold, Strong Sell or Sell. There is no one specific way to measure analysis performance other than comparing it to the past results via a very sophisticated attribution analysis. MediaAlpha analyst consensus and target price projections should be used in combination with other traditional techniques such as stock price forecasting, technical analysis, earnings estimate, and various momentum models.
Target PriceConsensus# of Analysts
15.93Strong Buy8Odds
MediaAlpha current and past analyst recommendations published by a number of research institutions as well as average analyst consensus.
Most MediaAlpha analysts issue ratings four times a year, at intervals of three months. Ratings are usually accompanied by a target price to helps potential investors understand MediaAlpha stock's fair price compared to its market value. Analysts arrive at stock ratings after researching public financial statements of MediaAlpha, talking to its executives and customers, or listening to MediaAlpha conference calls.
MediaAlpha Analyst Advice Details

MediaAlpha Stock Analysis Indicators

MediaAlpha stock analysis indicators help investors evaluate how MediaAlpha stock reacts to ongoing and evolving market conditions. The investors can use it to make informed decisions about market timing and determine when trading MediaAlpha shares will generate the highest return on investment. By understating and applying MediaAlpha stock analysis, traders can identify MediaAlpha position entry and exit signals to maximize returns.
Begin Period Cash Flow17.3 M
Long Term Debt153.6 M
Common Stock Shares Outstanding53 M
Total Stockholder Equity2.4 M
Total Cashflows From Investing Activities-654 K
Tax Provision1.4 M
Quarterly Earnings Growth Y O Y0.529
Cash And Short Term Investments43.3 M
Cash43.3 M
Accounts Payable105.6 M
Net Debt119.2 M
50 Day M A11.6254
Total Current Liabilities133 M
Other Operating Expenses822 M
Non Current Assets Total72.5 M
Forward Price Earnings6.2344
Non Currrent Assets Other4.8 M
Stock Based Compensation34.1 M

Additional Tools for MediaAlpha Stock Analysis

When running MediaAlpha's price analysis, check to measure MediaAlpha's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy MediaAlpha is operating at the current time. Most of MediaAlpha's value examination focuses on studying past and present price action to predict the probability of MediaAlpha's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move MediaAlpha's price. Additionally, you may evaluate how the addition of MediaAlpha to your portfolios can decrease your overall portfolio volatility.