null Option on MediaAlpha

MAX Stock  USD 11.41  0.19  1.64%   
MediaAlpha's latest option contracts expiring on February 20th 2026 are carrying combined implied volatility of 1.97 with a put-to-call open interest ratio of 0.53 over 18 outstanding agreements suggesting investors are buying more calls than puts on contracts expiring on February 20th 2026.

Open Interest Against February 20th 2026 Option Contracts

MediaAlpha option prices can potentially be used to forecast stock returns because most option chains provide information not only about the current prices but also about the future conditions in MediaAlpha's lending market. For example, when MediaAlpha's puts are not actively trading or completely missing in the marketplace, investors can use it to internalize expected shorting costs. So if an investor is writing a put option on MediaAlpha, he or she must hedge the risk by shorting MediaAlpha stock over its option's life.
The chart above shows MediaAlpha's distribution of open interest by maturity on contracts that have not yet been settled. The area between the two highest points is the projection of the price at expiration. MediaAlpha's open interest chart also provides vital information regarding the liquidity of an option. If there is no open interest for MediaAlpha's option, there is no secondary market available for investors to trade.

In The Money vs. Out of Money Option Contracts on MediaAlpha

Analyzing MediaAlpha's in-the-money options over time can help investors to take a profitable long position in MediaAlpha regardless of its overall volatility. This is especially true when MediaAlpha's options are deep in the money. These options can be identified using deltas that are over 0.75. Deep in-the-money MediaAlpha's options could be used as guardians of the underlying stock as they move almost dollar for dollar with MediaAlpha's stock while costing only a fraction of its price.

MediaAlpha In The Money Call Balance

When MediaAlpha's strike price is surpassing the current stock price, the option contract against MediaAlpha stock is said to be in the money. When it comes to buying MediaAlpha's options that are 'In the Money' or 'Out of the Money', the choice depends on your outlook for the underlying security, financial situation, and what you are trying to achieve.
While 'out-of-the-money' option contracts written on MediaAlpha are typically viewed as the more aggressive, there are potential upsides to purchasing these types of options contracts. For one, the cost to buy an 'Out of the Money' option is lower than the cost to buy an 'In the Money' option. This cost-benefit is due to the fact that at the time of the purchase, 'Out of the Money' contracts have no intrinsic value. So, while the potential for a 100% loss is more significant, the cost and risk to enter the trade are lower.

MediaAlpha Current Options Market Mood

MediaAlpha's open interest and total value indicators provide investors with the necessary information to digest the overall options buildup for its expiring contracts. In addition, it helps MediaAlpha Stock's traders understand whether a recent fall or rise in the market is unreasonable and if the time has come to take contrarian positions. These ratios are calculated based on options trading volumes and current open interest.

Put-to-Call Open Interest

Put-to-Call Volume

Unfortunately, most MediaAlpha's options investors are not very successful. MediaAlpha's option open interest and volume spread between outstanding puts and calls are regarded by many investors as reliable indicators of the overall future market direction.

Rule 16 of the current MediaAlpha contract

Base on the Rule 16, the options market is currently suggesting that MediaAlpha will have an average daily up or down price movement of about 0.12% per day over the life of the 2026-02-20 option contract. With MediaAlpha trading at USD 11.41, that is roughly USD 0.014. If you think that the market is fully incorporating MediaAlpha's daily price movement you should consider buying MediaAlpha options at the current volatility level of 1.97%. But if you have an opposite viewpoint you should avoid it and even consider selling them.
Purchasing MediaAlpha options can give investors a meaningful hedge against losses and, therefore, could be used conservatively to decrease the volatility of your portfolio. However, many options could also amount to little more than gambling, significantly enhancing your overall portfolio risk. One simple example of these aggressive strategies is the sale of "uncovered" MediaAlpha calls. Remember, the seller must deliver MediaAlpha stock to the call owner when a call is exercised.

MediaAlpha Option Chain

When MediaAlpha's strike price is surpassing the current stock price, the option contract against MediaAlpha stock is said to be in the money. When it comes to buying options that are ITM or OTM, the choice depends on your outlook for the underlying security, financial situation, and what you are trying to achieve.
MediaAlpha's option chain is a display of a range of information that helps investors for ways to trade options on MediaAlpha. In general, an option chain provides a helpful tool for investors to see all available option contracts, both puts, and calls, for MediaAlpha. It also shows strike prices and maturity days for a MediaAlpha against a given expiration period. The table below combines all the option information in the form of a chain but before you use it, remember that it entails significant risk and it is not for everyone.
Open IntStrike PriceCurrent SpreadLast Price
Call
MAX260220C00022500022.50.0 - 0.750.75Out
Call
MAX260220C00020000220.00.0 - 0.750.44Out
Call
MAX260220C00017500217.50.0 - 0.750.75Out
Call
MAX260220C00015000141015.00.0 - 0.750.18Out
Call
MAX260220C0001250026712.50.3 - 0.850.4Out
Call
MAX260220C000100004910.00.4 - 3.52.0In
Call
MAX260220C000075002427.52.2 - 5.45.4In
Call
MAX260220C0000500005.05.1 - 7.85.1In
Call
MAX260220C0000250002.56.9 - 10.36.9In
 Put
MAX260220P00022500022.510.0 - 12.510.0In
 Put
MAX260220P00020000020.07.7 - 10.07.7In
 Put
MAX260220P00017500017.55.2 - 7.85.2In
 Put
MAX260220P0001500050015.02.7 - 4.52.2In
 Put
MAX260220P0001250051112.51.15 - 1.51.45In
 Put
MAX260220P000100001410.00.0 - 0.91.4Out
 Put
MAX260220P00007500207.50.0 - 2.150.35Out
 Put
MAX260220P0000500005.00.0 - 2.152.15Out
 Put
MAX260220P0000250002.50.0 - 2.152.15Out

MediaAlpha Selling And Marketing Expenses Over Time

   Selling And Marketing Expenses   
       Timeline  

MediaAlpha Market Cap Over Time

   Market Cap   
       Timeline  

MediaAlpha Total Stockholder Equity

Total Stockholder Equity

2.87 Million

At this time, MediaAlpha's Total Stockholder Equity is fairly stable compared to the past year.

MediaAlpha Corporate Management

Jeffrey EsqGeneral SecretaryProfile
David LoweIndependent DirectorProfile
Cathy CunninghamChief OfficerProfile
Kathy VrabeckIndependent Chairman of the BoardProfile
Jeffrey CoyneGeneral Counsel, SecretaryProfile
Lara SweetIndependent DirectorProfile

Additional Tools for MediaAlpha Stock Analysis

When running MediaAlpha's price analysis, check to measure MediaAlpha's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy MediaAlpha is operating at the current time. Most of MediaAlpha's value examination focuses on studying past and present price action to predict the probability of MediaAlpha's future price movements. You can analyze the entity against its peers and the financial market as a whole to determine factors that move MediaAlpha's price. Additionally, you may evaluate how the addition of MediaAlpha to your portfolios can decrease your overall portfolio volatility.