Cf Financial Stock Today

CFFI Stock  USD 74.80  3.13  4.37%   

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CF Financial is trading at 74.80 as of the 30th of January 2026. This is a 4.37% increase since the beginning of the trading day. The stock's open price was 71.67. CF Financial has less than a 9 % chance of experiencing financial distress in the next few years but had a somewhat fair performance during the last 90 days. The performance scores are derived for the period starting the 1st of November 2025 and ending today, the 30th of January 2026. Click here to learn more.
CF Financial Corporation operates as a bank holding company for Citizens and Farmers Bank that provides banking services to individuals and businesses. CF Financial Corporation was founded in 1927 and is headquartered in West Point, Virginia. CF Financial operates under BanksRegional classification in the United States and is traded on NASDAQ Exchange. The company has 3.24 M outstanding shares of which 51.7 K shares are currently shorted by private and institutional investors with about 13.13 trading days to cover. More on CF Financial

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CFFI Stock Highlights

CEOBryan McKernon
Business ConcentrationFinancials, Banks, Banks—Regional, Financial Services (View all Sectors)
CF Financial (CFFI) is traded on NASDAQ Exchange in USA and employs 545 people. The company currently falls under 'Small-Cap' category with a current market capitalization of 227.74 M. CF Financial conducts business under Banks sector and is part of Financials industry. The entity has 3.24 M outstanding shares of which 51.7 K shares are currently shorted by private and institutional investors with about 13.13 trading days to cover. CF Financial currently holds about 144.47 M in cash with 38.49 M of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 41.04.
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Ownership Allocation
The market capitalization of CF Financial is $227.74 Million. 30% of CF Financial outstanding shares are owned by institutions. Institutional investors are typically referred to investors that purchase positions in a given stock to benefit from reduced commissions. Hence, institutional investors are subject to different rules and regulations than regular investors. Please look out for any change in current institutional holding as this could mean something significant has changed at the company or is about to change. Note, that even with substantial debt, if the true value of the firm is larger than the current market value, you may still be able to generate positive returns on investment in this company sooner or later.
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CF Financial Risk Profiles

Investors will always prefer to have the highest possible return on investment while minimizing volatility. CF Financial market risk premium is the additional return an investor will receive from holding CF Financial long position in a well-diversified portfolio.

CFFI Stock Against Markets

CF Financial Corporate Executives

Elected by the shareholders, the CF Financial's board of directors comprises two types of representatives: CF Financial inside directors who are chosen from within the company, and outside directors, selected externally and held independent of CFFI. The board's role is to monitor CF Financial's management team and ensure that shareholders' interests are well served. CF Financial's inside directors are responsible for reviewing and approving budgets prepared by upper management to implement core corporate initiatives and projects. On the other hand, CF Financial's outside directors are responsible for providing unbiased perspectives on the board's policies.
When determining whether CF Financial offers a strong return on investment in its stock, a comprehensive analysis is essential. The process typically begins with a thorough review of CF Financial's financial statements, including income statements, balance sheets, and cash flow statements, to assess its financial health. Key financial ratios are used to gauge profitability, efficiency, and growth potential of Cf Financial Stock. Outlined below are crucial reports that will aid in making a well-informed decision on Cf Financial Stock:
Check out Trending Equities to better understand how to build diversified portfolios, which includes a position in CF Financial. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in price.
For more detail on how to invest in CFFI Stock please use our How to Invest in CF Financial guide.
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Is there potential for Stock market expansion? Will CFFI introduce new products? Factors like these will boost the valuation of CF Financial. Projected growth potential of CFFI fundamentally drives upward valuation adjustments. Understanding fair value requires weighing current performance against future potential. All the valuation information about CF Financial listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Investors evaluate CF Financial using market value (trading price) and book value (balance sheet equity), each telling a different story. Calculating CF Financial's intrinsic value—the estimated true worth—helps identify when the stock trades at a discount or premium to fair value. Analysts utilize numerous techniques to assess fundamental value, seeking to purchase shares when trading prices fall beneath estimated intrinsic worth. External factors like market trends, sector rotation, and investor psychology can cause CF Financial's market price to deviate significantly from intrinsic value.
It's important to distinguish between CF Financial's intrinsic value and market price, which are calculated using different methodologies. Investment decisions regarding CF Financial should consider multiple factors including financial performance, growth metrics, competitive position, and professional analysis. Conversely, CF Financial's market price signifies the transaction level at which participants voluntarily complete trades.