Purple Innovation Stock Options
| PRPL Stock | USD 0.74 0.04 5.71% |
Purple Innovation's latest option contracts expiring on February 20th 2026 are carrying combined implied volatility of 1.45. The Purple Innovation option chain provides detailed quote and price information for the current Purple Innovation option contracts. It shows all of Purple Innovation's listed puts, calls, expiration dates, strike prices, and other pricing information.
In The Money vs. Out of Money Option Contracts on Purple Innovation
Analyzing Purple Innovation's in-the-money options over time can help investors to take a profitable long position in Purple Innovation regardless of its overall volatility. This is especially true when Purple Innovation's options are deep in the money. These options can be identified using deltas that are over 0.75. Deep in-the-money Purple Innovation's options could be used as guardians of the underlying stock as they move almost dollar for dollar with Purple Innovation's stock while costing only a fraction of its price.
Purple Current Options Market Mood
Purple Innovation's open interest and total value indicators provide investors with the necessary information to digest the overall options buildup for its expiring contracts. In addition, it helps Purple Stock's traders understand whether a recent fall or rise in the market is unreasonable and if the time has come to take contrarian positions. These ratios are calculated based on options trading volumes and current open interest.
Put-to-Call Volume
Unfortunately, most Purple Innovation's options investors are not very successful. Purple Innovation's option open interest and volume spread between outstanding puts and calls are regarded by many investors as reliable indicators of the overall future market direction.
Rule 16 of the current Purple contract
Base on the Rule 16, the options market is currently suggesting that Purple Innovation will have an average daily up or down price movement of about 0.0906% per day over the life of the 2026-02-20 option contract. With Purple Innovation trading at USD 0.74, that is roughly USD 6.71E-4. If you think that the market is fully incorporating Purple Innovation's daily price movement you should consider buying Purple Innovation options at the current volatility level of 1.45%. But if you have an opposite viewpoint you should avoid it and even consider selling them.
Purchasing Purple Innovation options can give investors a meaningful hedge against losses and, therefore, could be used conservatively to decrease the volatility of your portfolio. However, many options could also amount to little more than gambling, significantly enhancing your overall portfolio risk. One simple example of these aggressive strategies is the sale of "uncovered" Purple calls. Remember, the seller must deliver Purple Innovation stock to the call owner when a call is exercised.
Purple Innovation Option Chain
When Purple Innovation's strike price is surpassing the current stock price, the option contract against Purple Innovation stock is said to be in the money. When it comes to buying options that are ITM or OTM, the choice depends on your outlook for the underlying security, financial situation, and what you are trying to achieve.
Purple Innovation's option chain is a display of a range of information that helps investors for ways to trade options on Purple. In general, an option chain provides a helpful tool for investors to see all available option contracts, both puts, and calls, for Purple. It also shows strike prices and maturity days for a Purple Innovation against a given expiration period. The table below combines all the option information in the form of a chain but before you use it, remember that it entails significant risk and it is not for everyone. | Open Int | Strike Price | Current Spread | Last Price | |||
Call | PRPL260220C00007500 | 0 | 7.5 | 0.0 - 0.75 | 0.75 | |
Call | PRPL260220C00005000 | 0 | 5.0 | 0.0 - 0.75 | 0.75 | |
Call | PRPL260220C00002500 | 0 | 2.5 | 0.0 - 0.75 | 0.75 | |
Put | PRPL260220P00007500 | 0 | 7.5 | 6.3 - 7.3 | 6.3 | In |
Put | PRPL260220P00005000 | 0 | 5.0 | 3.8 - 4.8 | 3.8 | In |
Put | PRPL260220P00002500 | 0 | 2.5 | 1.4 - 2.15 | 1.4 | In |
Purple Innovation Selling And Marketing Expenses Over Time
Selling And Marketing Expenses |
| Timeline |
Purple Total Stockholder Equity
Total Stockholder Equity |
|
Purple Innovation Corporate Management
| John IV | Chief Officer | Profile | |
| Jeff Hutchings | Chief Officer | Profile | |
| Tricia McDermottSpikes | Chief Secretary | Profile | |
| Todd CPA | Chief Officer | Profile | |
| Verdi III | Chief Officer | Profile | |
| Robert DeMartini | CEO Director | Profile | |
| Casey McGarvey | Chief Legal Officer | Profile |
Check out Your Equity Center to better understand how to build diversified portfolios, which includes a position in Purple Innovation. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in inflation. For more information on how to buy Purple Stock please use our How to buy in Purple Stock guide.You can also try the CEOs Directory module to screen CEOs from public companies around the world.
Is Household Appliances space expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Purple Innovation. If investors know Purple will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Purple Innovation listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth (0.60) | Earnings Share (0.52) | Revenue Per Share | Quarterly Revenue Growth 0.001 | Return On Assets |
The market value of Purple Innovation is measured differently than its book value, which is the value of Purple that is recorded on the company's balance sheet. Investors also form their own opinion of Purple Innovation's value that differs from its market value or its book value, called intrinsic value, which is Purple Innovation's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Purple Innovation's market value can be influenced by many factors that don't directly affect Purple Innovation's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Purple Innovation's value and its price as these two are different measures arrived at by different means. Investors typically determine if Purple Innovation is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Purple Innovation's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.