Purple Innovation Stock Analysis
PRPL Stock | USD 0.85 0.04 5.43% |
Purple Innovation is undervalued with Real Value of 1.11 and Target Price of 1.98. The main objective of Purple Innovation stock analysis is to determine its intrinsic value, which is an estimate of what Purple Innovation is worth, separate from its market price. There are two main types of Purple Innovation's stock analysis: fundamental analysis and technical analysis.
The Purple Innovation stock is traded in the USA on NASDAQ Exchange, with the market opening at 09:30:00 and closing at 16:00:00 every Mon,Tue,Wed,Thu,Fri except for officially observed holidays in the USA.
Purple |
- PRPL Purple Innovation
- Latest Purple Innovation Soars 38 percent as Company Announces Strategic Review
- PRPL 0.85 0.044
- Low 0.81
- High 0.85
- Alpha 0.027
- Beta 2.94
- Return On Equity -1.44
- Return On Asset -0.1
- Profit Margin (0.20) %
- Operating Margin (0.03) %
- Current Valuation 218.57 M
- Shares Outstanding 107.55 M
- Shares Owned By Insiders 4.41 %
- Shares Owned By Institutions 71.45 %
- Number Of Shares Shorted 3.2 M
- Price To Earning 63.13 X
- Price To Book 4.43 X
- Price To Sales 0.18 X
- Revenue 487.88 M
- Gross Profit 196.57 M
- EBITDA (92.18 M)
- Net Income (98.1 M)
- Cash And Equivalents 41.17 M
- Cash Per Share 0.50 X
- Total Debt 102.73 M
- Debt To Equity 0.70 %
- Current Ratio 1.91 X
- Book Value Per Share 0.19 X
- Cash Flow From Operations (17.85 M)
- Short Ratio 7.78 X
- Earnings Per Share (0.91) X
- Price To Earnings To Growth 2.00 X
- Target Price 1.85
- Number Of Employees 1.2 K
- Beta 2.37
- Market Capitalization 87.56 M
- Total Asset 307.85 M
- Retained Earnings (573.87 M)
- Working Capital 25.36 M
- Net Asset 307.85 M
- Accumulation Distribution 0.0471
- Daily Balance Of Power 1.099999
- Rate Of Daily Change 1.05
- Day Median Price 0.83
- Day Typical Price 0.84
- Market Facilitation Index 0.04
- Price Action Indicator 0.046
- Period Momentum Indicator 0.044
Purple Stock Analysis Notes
About 71.0% of the company shares are owned by institutional investors. The book value of Purple Innovation was at this time reported as 0.19. The company has Price/Earnings To Growth (PEG) ratio of 2.0. Purple Innovation recorded a loss per share of 0.91. The entity had not issued any dividends in recent years. Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. The company was founded in 2010 and is headquartered in Lehi, Utah. Purple Innovation operates under Furnishings, Fixtures Appliances classification in the United States and is traded on NASDAQ Exchange. It employs 1800 people. To find out more about Purple Innovation contact Robert DeMartini at 801 756 2600 or learn more at https://purple.com.Purple Innovation Investment Alerts
Purple Innovation had very high historical volatility over the last 90 days | |
Purple Innovation has some characteristics of a very speculative penny stock | |
Purple Innovation has a very high chance of going through financial distress in the upcoming years | |
The company reported the previous year's revenue of 487.88 M. Net Loss for the year was (98.1 M) with profit before overhead, payroll, taxes, and interest of 196.57 M. | |
Purple Innovation currently holds about 41.17 M in cash with (17.85 M) of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 0.5. | |
Roughly 71.0% of the company shares are owned by institutional investors | |
Latest headline from gurufocus.com: Purple Innovation Soars 38 percent as Company Announces Strategic Review |
Purple Innovation Upcoming and Recent Events
21st of March 2024 Upcoming Quarterly Report | View | |
8th of May 2024 Next Financial Report | View | |
31st of December 2023 Next Fiscal Quarter End | View | |
21st of March 2024 Next Fiscal Year End | View | |
30th of September 2023 Last Quarter Report | View | |
31st of December 2022 Last Financial Announcement | View |
Purple Largest EPS Surprises
Earnings surprises can significantly impact Purple Innovation's stock price both in the short term and over time. Negative earnings surprises usually result in a price decline. However, it has been seen that positive earnings surprises lead to an immediate rise in a stock's price and a gradual increase over time. This is why we often hear news about some companies beating earning projections. Financial analysts spend a large amount of time predicting earnings per share (EPS) along with other important future indicators. Many analysts use forecasting models, management guidance, and additional fundamental information to derive an EPS estimate.
Reported | Fiscal Date | Estimated EPS | Reported EPS | Surprise | |||
---|---|---|---|---|---|---|---|
2025-03-10 | 2024-12-31 | -0.0814 | -0.07 | 0.0114 | 14 | ||
2024-11-04 | 2024-09-30 | -0.1 | -0.08 | 0.02 | 20 | ||
2018-03-15 | 2017-12-31 | -0.04 | -0.02 | 0.02 | 50 |
Purple Innovation Thematic Classifications
In addition to having Purple Innovation stock in your portfolios, you can add positions using our predefined set of ideas and optimize them against your very unique investing style. A single investing idea is a collection of funds, stocks, ETFs, or cryptocurrencies that are programmatically selected from a pull of investment themes. After you determine your favorite investment opportunity, you can then obtain an optimal portfolio that will maximize potential returns on the chosen idea or minimize its exposure to market volatility. If you are a result-oriented investor, you can benefit from optimizing one of our existing themes to build an efficient portfolio against your specific investing outlook.
![]() | Consumer GoodsUSA Equities from Consumer Goods industry as classified by Fama & French |
Purple Stock Institutional Investors
Institutional investors include commercial and private banks, credit unions, insurance companies, pension funds, hedge funds, endowments, and mutual funds. Operating companies that invest excess capital in these types of assets may also be included in the term and may influence corporate governance by exercising voting rights in their investments.
Shares | |||
Jpmorgan Chase & Co | 2024-12-31 | 608.1 K | |
Northern Trust Corp | 2024-12-31 | 460.6 K | |
Charles Schwab Investment Management Inc | 2024-12-31 | 435 K | |
Morgan Stanley - Brokerage Accounts | 2024-12-31 | 378.3 K | |
Ubs Group Ag | 2024-12-31 | 347.5 K | |
Stratos Wealth Partners, Ltd | 2024-12-31 | 296.2 K | |
Bridgeway Capital Management, Llc | 2024-12-31 | 295 K | |
Amvescap Plc. | 2024-12-31 | 257.3 K | |
Goldman Sachs Group Inc | 2024-12-31 | 229.8 K | |
Coliseum Capital Management Llc | 2024-12-31 | 46.9 M | |
No Street Gp Lp | 2024-12-31 | 4.9 M |
Purple Market Capitalization
The company currently falls under 'Micro-Cap' category with a current market capitalization of 87.56 M.Purple Profitablity
The company has Profit Margin (PM) of (0.2) %, which may suggest that it does not properly executes on its current pricing strategies or is unable to control all of the operational costs. This is way below average. Similarly, it shows Operating Margin (OM) of (0.03) %, which suggests for every $100 dollars of sales, it generated a net operating loss of $0.03.Last Reported | Projected for Next Year | ||
Return On Tangible Assets | (0.33) | (0.31) | |
Return On Capital Employed | (0.45) | (0.42) | |
Return On Assets | (0.32) | (0.30) | |
Return On Equity | (4.85) | (4.60) |
Management Efficiency
Purple Innovation has return on total asset (ROA) of (0.1016) % which means that it has lost $0.1016 on every $100 spent on assets. This is way below average. Similarly, it shows a return on stockholder's equity (ROE) of (1.4446) %, meaning that it created substantial loss on money invested by shareholders. Purple Innovation's management efficiency ratios could be used to measure how well Purple Innovation manages its routine affairs as well as how well it operates its assets and liabilities. Return On Tangible Assets is expected to rise to -0.31 this year. Return On Capital Employed is expected to rise to -0.42 this year. At this time, Purple Innovation's Net Tangible Assets are quite stable compared to the past year. Non Current Assets Total is expected to rise to about 212.4 M this year, although the value of Total Current Assets will most likely fall to about 105.3 M.Last Reported | Projected for Next Year | ||
Book Value Per Share | 0.19 | 0.18 | |
Tangible Book Value Per Share | 0.11 | 0.10 | |
Enterprise Value Over EBITDA | (3.48) | (3.66) | |
Price Book Value Ratio | 4.14 | 4.34 | |
Enterprise Value Multiple | (3.48) | (3.66) | |
Price Fair Value | 4.14 | 4.34 | |
Enterprise Value | 80.2 M | 71.3 M |
Effective leadership at Purple Innovation drives its competitive edge in the market. Our analysis focuses on how this translates to financial performance and stock value.
Technical Drivers
As of the 21st of March, Purple Innovation holds the Coefficient Of Variation of (3,478), risk adjusted performance of (0.02), and Variance of 40.65. Compared to fundamental indicators, the technical analysis model allows you to check existing technical drivers of Purple Innovation, as well as the relationship between them. Please check Purple Innovation risk adjusted performance, variance, as well as the relationship between the Variance and potential upside to decide if Purple Innovation is priced some-what accurately, providing market reflects its current price of 0.85399997 per share. Given that Purple Innovation is a hitting penny stock territory we advise to closely look at its jensen alpha.Purple Innovation Price Movement Analysis
Incorrect Input. Please change your parameters or increase the time horizon required for running this function. The output start index for this execution was zero with a total number of output elements of zero. The Bollinger Bands is very popular indicator that was developed by John Bollinger. It consist of three lines. Purple Innovation middle band is a simple moving average of its typical price. The upper and lower bands are (N) standard deviations above and below the middle band. The bands widen and narrow when the volatility of the price is higher or lower, respectively. The upper and lower bands can also be interpreted as price targets for Purple Innovation. When the price bounces off of the lower band and crosses the middle band, then the upper band becomes the price target.
Purple Innovation Insider Trading Activities
Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific Purple Innovation insiders, such as employees or executives, is commonly permitted as long as it does not rely on Purple Innovation's material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases Purple Innovation insiders are required to file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.
Purple Innovation Outstanding Bonds
Purple Innovation issues bonds to finance its operations. Corporate bonds make up one of the largest components of the U.S. bond market, which is considered the world's largest securities market. Purple Innovation uses the proceeds from bond sales for a wide variety of purposes, including financing ongoing mergers and acquisitions, buying new equipment, investing in research and development, buying back their own stock, paying dividends to shareholders, and even refinancing existing debt. Most Purple bonds can be classified according to their maturity, which is the date when Purple Innovation has to pay back the principal to investors. Maturities can be short-term, medium-term, or long-term (more than ten years). Longer-term bonds usually offer higher interest rates but may entail additional risks.
Dana 575 percent Corp BondUS235822AB96 | View | |
MPLX LP 4125 Corp BondUS55336VAK61 | View | |
MPLX LP 4875 Corp BondUS55336VAJ98 | View | |
MPLX LP 52 Corp BondUS55336VAL45 | View | |
Morgan Stanley 3591 Corp BondUS61744YAK47 | View | |
Morgan Stanley 3971 Corp BondUS61744YAL20 | View | |
MGM Resorts International Corp BondUS552953CD18 | View | |
Valero Energy Partners Corp BondUS91914JAA07 | View |
Purple Innovation Predictive Daily Indicators
Purple Innovation intraday indicators are useful technical analysis tools used by many experienced traders. Just like the conventional technical analysis, daily indicators help intraday investors to analyze the price movement with the timing of Purple Innovation stock daily movement. By combining multiple daily indicators into a single trading strategy, you can limit your risk while still earning strong returns on your managed positions.
Purple Innovation Forecast Models
Purple Innovation's time-series forecasting models are one of many Purple Innovation's stock analysis techniques aimed at predicting future share value based on previously observed values. Time-series forecasting models ae widely used for non-stationary data. Non-stationary data are called the data whose statistical properties e.g. the mean and standard deviation are not constant over time but instead, these metrics vary over time. These non-stationary Purple Innovation's historical data is usually called time-series. Some empirical experimentation suggests that the statistical forecasting models outperform the models based exclusively on fundamental analysis to predict the direction of the market movement and maximize returns from investment trading.About Purple Stock Analysis
Stock analysis is the technique used by a trader or investor to examine and evaluate how Purple Innovation prices is reacting to, or reflecting on a current market direction and economic conditions. It can be used to make informed decisions about market timing, and when buying or selling Purple shares will generate the highest return on investment. We also built our stock analysis module to help investors to gain an insight into the world economy as a whole, the stock market, thematic ideas. a specific sector, or an individual Stock such as Purple Innovation. By using and applying Purple Stock analysis, traders can create a robust methodology for identifying Purple entry and exit points for their positions.
Last Reported | Projected for Next Year | ||
Pretax Profit Margin | (0.20) | (0.19) | |
Operating Profit Margin | (0.19) | (0.18) | |
Net Loss | (0.20) | (0.19) | |
Gross Profit Margin | 0.37 | 0.30 |
Current Purple Analysis - Recommendations
We track the performance of the top 100 financial experts across various large and mid-size financial boutiques. Purple analyst recommendations are determined by taking all analyst recommendations and averaging them as Strong Buy, Buy, Hold, Strong Sell or Sell. There is no one specific way to measure analysis performance other than comparing it to the past results via a very sophisticated attribution analysis. Purple analyst consensus and target price projections should be used in combination with other traditional techniques such as stock price forecasting, technical analysis, earnings estimate, and various momentum models.
Target Price | Advice | # of Analysts | |
1.98 | Buy | 8 | Odds |
Most Purple analysts issue ratings four times a year, at intervals of three months. Ratings are usually accompanied by a target price to helps potential investors understand Purple stock's fair price compared to its market value. Analysts arrive at stock ratings after researching public financial statements of Purple Innovation, talking to its executives and customers, or listening to Purple conference calls.
Purple Stock Analysis Indicators
Purple Innovation stock analysis indicators help investors evaluate how Purple Innovation stock reacts to ongoing and evolving market conditions. The investors can use it to make informed decisions about market timing and determine when trading Purple Innovation shares will generate the highest return on investment. By understating and applying Purple Innovation stock analysis, traders can identify Purple Innovation position entry and exit signals to maximize returns.
Begin Period Cash Flow | 26.9 M | |
Long Term Debt | 55.4 M | |
Common Stock Shares Outstanding | 107.3 M | |
Total Stockholder Equity | 20.2 M | |
Tax Provision | 63 K | |
Quarterly Earnings Growth Y O Y | -0.602 | |
Property Plant And Equipment Net | 169.4 M | |
Cash And Short Term Investments | 29 M | |
Cash | 29 M | |
Accounts Payable | 40.6 M | |
Net Debt | 73.7 M | |
50 Day M A | 0.9474 | |
Total Current Liabilities | 101 M | |
Other Operating Expenses | 580.1 M | |
Non Current Assets Total | 181.5 M | |
Forward Price Earnings | 294.1176 | |
Non Currrent Assets Other | 3.2 M | |
Stock Based Compensation | 2.8 M |
Check out Your Equity Center to better understand how to build diversified portfolios, which includes a position in Purple Innovation. Also, note that the market value of any company could be closely tied with the direction of predictive economic indicators such as signals in american community survey. For more information on how to buy Purple Stock please use our How to buy in Purple Stock guide.You can also try the Commodity Directory module to find actively traded commodities issued by global exchanges.
Is Household Appliances space expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Purple Innovation. If investors know Purple will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Purple Innovation listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth (0.60) | Earnings Share (0.91) | Revenue Per Share | Quarterly Revenue Growth (0.12) | Return On Assets |
The market value of Purple Innovation is measured differently than its book value, which is the value of Purple that is recorded on the company's balance sheet. Investors also form their own opinion of Purple Innovation's value that differs from its market value or its book value, called intrinsic value, which is Purple Innovation's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Purple Innovation's market value can be influenced by many factors that don't directly affect Purple Innovation's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Purple Innovation's value and its price as these two are different measures arrived at by different means. Investors typically determine if Purple Innovation is a good investment by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Purple Innovation's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.